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Innovation diffusion of software technology : mapping strategies

Pattinson, Hugh; Woodside, Arch G. - 2007 - 1. ed.

Persistent link: https://www.econbiz.de/10004891431

Modeling innovation, manufacturing, diffusion and adoption/rejection processes

Woodside, Arch G.; Biemans, Wim G. - In: Journal of Business & Industrial Marketing 20 (2005) 7, pp. 380-393

Purpose – Seeks to advocate adopting the comparative case study method and system dynamics modeling to inform theory and to prescribe executive actions for successfully managing new products built using radically new technologies. Design/methodology/approach – Reviews NPD theory and research...

Persistent link: https://www.econbiz.de/10014842793

Capturing and (re)interpreting complexity in multi‐firm disruptive product innovations

Pattinson, Hugh M.; Woodside, Arch G. - In: Journal of Business & Industrial Marketing 24 (2008) 1, pp. 61-76

Purpose – This case study research report aims to include collecting additional field interviews with the original and additional executives participating in the original case study (on the Zaplet software applications firm) to enhance the interpretations by the original case study...

Persistent link: https://www.econbiz.de/10014842944

Upstream and direct influences on new product performance in European high-tech industrial firms

Woodside, Arch G. (contributor) - In: Managing product innovation, (pp. 725-780). 2005

Persistent link: https://www.econbiz.de/10002689188

Managing product innovation

Woodside, Arch G. (ed.) - 2005 - 1. ed.

Persistent link: https://www.econbiz.de/10002485282

Capturing and (re)interpreting complexity in multi-firm disruptive product innovations

Pattinson, Hugh M.; Woodside, Arch G. - In: The journal of business & industrial marketing 24 (2009) 1, pp. 61-76

Persistent link: https://www.econbiz.de/10009524615

The general theory of culture, entrepreneurship, innovation, and quality-of-life : comparing nurturing versus thwarting enterprise start-ups in BRIC, Denmark, Germany, and the United States

Woodside, Arch G.; Mir Bernal, Pedro; Coduras, Alicia - In: Industrial marketing management : the international … 53 (2016), pp. 136-159

Persistent link: https://www.econbiz.de/10011448090

Vignettes in the two-step arrival of the internet of things and its reshaping of marketing management's service-dominant logic : commentary

Woodside, Arch G.; Sood, Suresh - In: Journal of marketing management : MM 33 (2017) 1/2, pp. 98-110

Persistent link: https://www.econbiz.de/10011697743

The complexity turn in cultures' consequences on entrepreneurship, innovation, and quality-of-life

Woodside, Arch G.; Bernal, Pedro Mir; Coduras, Alicia - In: The complexity turn : cultural, management, and …, (pp. 133-183). 2017

Persistent link: https://www.econbiz.de/10011619482

Entrepreneurial orientation vignettes into open innovation of the internet of things : advancing into the age of service dominant reasoning

Sood, Suresh; Woodside, Arch G. - In: International journal of services technology and … 27 (2021) 4/6, pp. 324-336

Persistent link: https://www.econbiz.de/10012667661