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Stochastic issues in innovation diffusion models

Eliashberg, Jehoshua - In: Innovation diffusion models of new product acceptance, (pp. 151-199). 1986

Persistent link: https://www.econbiz.de/10001308540

Modeling multinational diffusion patterns : an efficient methodology

Gatignon, Hubert A. - In: Marketing science 8 (1989) 3, pp. 231-247

Persistent link: https://www.econbiz.de/10001090685

Clinching the deal : an empirical study of the drivers of diffusion of daily deals

Xia, Feihong; Chatterjee, Rabikar; Venkatesh, R. - In: Journal of business research : JBR 149 (2022), pp. 824-832

Persistent link: https://www.econbiz.de/10013325699

Firm capabilities, timing of internet adoption, and performance : Report No. 05-119

Shi, Larry; Hulland, John; Chatterjee, Rabikar; Nguyen, Dung - In: MSI reports : working paper series (2005) 4, pp. 49-69

Persistent link: https://www.econbiz.de/10003294210

Clinching the Deal : An Empirical Study of the Drivers of Diffusion of Daily Deals

Xia, Feihong; Chatterjee, Rabikar; Venkatesh, R. - 2021

Daily deals have been very popular among both online shoppers and businesses seeking to attract customers. A daily deal typically consists of a deep discount for a targeted group of shoppers over the limited period of a single day. We analyze the adoption process of daily deals and untangle the...

Persistent link: https://www.econbiz.de/10013211347