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Cultural differences in tourism web communication : a preliminary study
Park, Sangwon; Reisinger, Yvette - In: Tourism analysis : an interdisciplinary tourism & … 17 (2012) 6, pp. 761-774
Persistent link: https://www.econbiz.de/10009717307
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The role of smartphones in mediating the touristic experience
Wang, Dan; Park, Sangwon; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 51 (2012) 4, pp. 371-387
Persistent link: https://www.econbiz.de/10009566351
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What makes a useful online review? : implication for travel product websites
Liu, Zhiwei; Park, Sangwon - In: Tourism management : research, policies, practice 47 (2015), pp. 140-151
Persistent link: https://www.econbiz.de/10010499466
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Assessing language discrepancies between travelers and online travel recommendation systems : application of the Jaccard distance score to web data mining
Park, Sangwon; Kim, Dae Young - In: Technological forecasting & social change : an … 123 (2017), pp. 381-388
Persistent link: https://www.econbiz.de/10011898206
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Decoding the viewer experience shaped by tourism live streaming : the pathway to commercial success
Chi, Fiona; Wang, Dan; Park, Sangwon; Dai, Fengwei - In: Journal of travel and tourism marketing 42 (2025) 1, pp. 65-84
Persistent link: https://www.econbiz.de/10015183153
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Internet addiction continuum and its moderating effect on augmented reality application experiences : digital natives versus older users
Stangl, Brigitte; Kastner, Margit; Park, Sangwon; … - In: Journal of travel and tourism marketing 40 (2023) 1, pp. 38-54
Persistent link: https://www.econbiz.de/10014285190