Consumers often make decisions about outcomes and events that occur over time. This research examines consumers' sensitivity to the prospective duration relevant to their decisions and the implications of such sensitivity for intertemporal trade-offs, especially the degree of present bias (i.e.,...

In this paper we use the SMS instant messaging application to examine the effect of notifications on time preferences. To do so we conducted a laboratory experiment with three different groups. Participants in the first (second) treatment group received SMS messages with a high (low) degree of...

Music plays a significant role in human life. Background music surrounds us in many places, in restaurants, shopping centers and even at work. The literature suggests that background music can influence an individual’s decision-making process. In the current study we asked participants to...