This paper studies the impact of supply reliability on a retail firm's performance under joint marketing and inventory decisions. The firm sells a product in a single selling season and can exert marketing effort to influence consumer demand. We develop a modeling framework to quantify the value...

Recent research suggests that the sales rate of a product would increase immediately after a seller posts a "scarcity message" to alert potential consumers that there are only a few units left in inventory. Knowing this effect, should an online seller post scarcity messages? In this technical...

The response to COVID-19 as a public health emergency has raised questions about preparedness against future pandemics. The United States Strategic National Stockpile (SNS) with medically critical items such as ventilators and personal protection equipment for major public health emergencies...