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Chinese childrenś understanding of commercial communications : a comparison of cognitive development and social learning models

Chan, Kara; MacNeal, James U. - In: Journal of economic psychology : research in economic … 27 (2006) 1, pp. 36-56

Persistent link: https://www.econbiz.de/10003278057

On becoming a consumer : the development of consumer behavior patterns in childhood

MacNeal, James U. - 2007

Persistent link: https://www.econbiz.de/10003398380

Kids as customers : a handbook of marketing to children

MacNeal, James U. - 1992

Persistent link: https://www.econbiz.de/10013501733

Development of materialistic values among children and adolescents

Chan, Kara - In: Young consumers : insight and ideas for responsible … 14 (2013) 3, pp. 244-257

Persistent link: https://www.econbiz.de/10010188076

The tweens market and responses to advertising in Denmark and Hong Kong

Andersen, Lars P.; Tufle, Birgitte; Rasmussen, Jeanette; … - In: Young consumers : insight and ideas for responsible … 9 (2008) 3, pp. 189-200

Persistent link: https://www.econbiz.de/10003772944

Attitudes toward material possessions among Chinese children

Chan, Kara; Hu, Fan - In: Young consumers : insight and ideas for responsible … 9 (2008) 1, pp. 49-59

Persistent link: https://www.econbiz.de/10003700781

Perception of healthy and unhealthy food among Chinese adolescents

Chan, Kara; Tse, Tommy; Tam, Daisy; Huang, Anqi - In: Young consumers : insight and ideas for responsible … 17 (2016) 1, pp. 32-45

Persistent link: https://www.econbiz.de/10011592400

Using an expanded theory of planned behavior to predict adolescents' intention to engage in healthy eating

Chan, Kara; Prendergast, Gerard P.; Ng, Yu Leung - In: Journal of international consumer marketing 28 (2016) 1, pp. 16-27

Persistent link: https://www.econbiz.de/10011459949

Persuading Children : A Framework for Understanding Long-Lasting Influences on Children’s Food Choices

Albuquerque, Paulo; Brucks, Merrie L.; Campbell, Margaret C. - 2018

In this paper, we present a framework for understanding long-lasting influences on children’s food purchase choices and consumption. The framework interacts the characteristics of agents (i.e., children and parents/caretakers) with marketing-related effects to explain how these agents make...

Persistent link: https://www.econbiz.de/10014123059