DeFillippi, Robert (ed.); Rieple, Alison (ed.); … - 2016
Pironti and Alison Rieple -- 4. Designing for disruption: Strategic business model innovation / Julian Jenkins and Tim Fife …, Anitha Moorthy and Adela McMurray -- 6. The customer journey as a tool for business innovation and transformation / Judith …. Researching the design innovation process in a multinational: An Empathic Approach to the Application of the Delphi Technique …