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Sunny, rainy, and cloudy with a chance of mobile promotion effectiveness
Li, Chenxi; Luo, Xueming; Cheng, Zhang; Wang, Xiaoyi - In: Marketing science : the marketing journal of the … 36 (2017) 5, pp. 762-779
Persistent link: https://www.econbiz.de/10011760394
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Online grocery retailing in Germany : an explorative analysis
Seitz, Christian; Pokrivčák, Ján; Tóth, Marián; … - In: Journal of business economics and management 18 (2017) 6, pp. 1243-1263
Persistent link: https://www.econbiz.de/10011781097
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The determinants of website purchases : the role of e-custumer loyalty and word-of.mouth
Pereira, Hélia Gonçalves; Cardoso, Margarida; … - In: International journal of electronic marketing and … 8 (2017) 2, pp. 136-156
Persistent link: https://www.econbiz.de/10011796490
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Uncovering consumers' returning behaviour : a study of fashion e-commerce
Saarijärvi, Hannu; Sutinen, Ulla-Maija; Harris, Lloyd C. - In: The international review of retail, distribution and … 27 (2017) 3, pp. 284-299
Persistent link: https://www.econbiz.de/10011741614
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Consumer-to-consumer e-commerce : outcomes and implications
Yrjölä, Mika; Rintamäki, Timo; Saarjärvi, Hannu; … - In: The international review of retail, distribution and … 27 (2017) 3, pp. 300-315
Persistent link: https://www.econbiz.de/10011741615
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Personalisation in marketing : an exploratory study
Dangi, Hamendra Kumar; Malik, Anuradha - In: International journal of internet marketing and … 11 (2017) 2, pp. 124-136
Persistent link: https://www.econbiz.de/10011741652
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Managing quality and customer trust in the e-retailing servicescape
Bateman, Patrick J.; Ulusoy, Emre; Keillor, Bruce D. - In: International journal of electronic marketing and … 8 (2017) 3, pp. 232-257
Persistent link: https://www.econbiz.de/10011849094
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Applying risk-focused e-CAM model for m-commerce : a study of Metro-India
Aggrawal, Artee; Burman, Deb - In: International journal of business and systems research 11 (2017) 1/2, pp. 139-151
Persistent link: https://www.econbiz.de/10011849823
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Consumer intentions to falsify personal information online : unethical or justifiable?
Punj, Girish - In: Journal of marketing management : MM 33 (2017) 15/16, pp. 1402-1412
Persistent link: https://www.econbiz.de/10011850421
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Factors identification of online reputation and relationship with trust : a study of generation Y
Gupta, Rashik; Ponnuru, Karteek Ramalinga; Kumar, Anil; … - In: International journal of business information systems : … 26 (2017) 2, pp. 151-165
Persistent link: https://www.econbiz.de/10011856427