Narrow search
Showing 1 - 10 of 655
Cover Image
Purchasing policy or purchasing police? The influence of instiutional logics and power on reponses to purchasing formalization
Pemer, Frida; Skjølsvik, Tale - In: The journal of supply chain management : a global … 52 (2016) 4, pp. 5-21
Persistent link: https://www.econbiz.de/10011603000
Cover Image
A qualitative analysis of customer repeat purchase behaviour in the UK mobile phone market
Alshurideh, Muhammad Turki - In: Journal of management research 6 (2014) 1, pp. 109-125
Persistent link: https://www.econbiz.de/10010428721
Cover Image
An incongruent picture of direct-to-consumer advertising of genetic tests : qualitative framing analysis on newspapers and 23andMe's press releases
Wen, Jing - In: Journal of medical marketing : device, diagnostic and … 15 (2015) 3/4, pp. 69-80
Persistent link: https://www.econbiz.de/10011881393
Cover Image
Trajectories of brand hate
Zarantonello, Lia; Romani, Simona; Grappi, Silvia; … - In: The journal of brand management : an international journal 25 (2018) 6, pp. 549-560
Persistent link: https://www.econbiz.de/10011962810
Cover Image
Qualitative analysis of customer behavior in the retail industry during the COVID-19 pandemic : a word-cloud and sentiment analysis approach
Stanca, Liana; Dabija, Dan Cristian; Campian, Veronica D. - In: Journal of retailing and consumer services 75 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014373382
Cover Image
Aging consumers and their brands : the customer journey perspective
Huang, Chao-Chin - In: Asia Pacific journal of marketing and logistics 34 (2022) 1, pp. 31-59
Persistent link: https://www.econbiz.de/10012798103
Cover Image
Antecedents of customer WOM in glamping : the critical role of original ecology
Lu, Jiandong; Wang, Xiaolei; Dai, Zheng; Chen, Guo; … - In: International journal of hospitality management 95 (2021), pp. 1-16
Persistent link: https://www.econbiz.de/10012547731
Cover Image
How can topic-modelling of user-reviews reshape market surveys? : exploring factors influencing usage intention of e-learning services through a novel multi-method approach
Ray, Arghya; Bala, Pradip Kumar; Jain, Rashmi - In: International journal of business information systems : … 40 (2022) 2, pp. 259-284
Persistent link: https://www.econbiz.de/10013343216
Cover Image
Consumer confusion and front of pack (FoP) nutritional labels
Leek, Sheena; Szmigin, Isabelle; Baker, Emily - In: Journal of customer behaviour 14 (2015) 1, pp. 49-61
Persistent link: https://www.econbiz.de/10011410958
Cover Image
Which industries are served by online marketplaces for technology?
Dushnitsky, Gary; Klueter, Thomas - In: Research policy : policy, management and economic … 46 (2017) 3, pp. 651-666
Persistent link: https://www.econbiz.de/10011876338