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College students' apparel shopping orientation and brand/product preferences
Bahng, Young Jin; KIncade, Doris H.; Yang, Jung-ha - In: Journal of fashion marketing and management 17 (2013) 3, pp. 367-384
Persistent link: https://www.econbiz.de/10009784762
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College students' apparel shopping orientation and brand/product preferences
Bahng, Youngjin; KIncade, Doris H.; Yang, Jung-ha - In: Journal of fashion marketing and management 17 (2013) 3, pp. 367-384
Persistent link: https://www.econbiz.de/10010184336
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Presentation-order effect of product images on consumers' mental imagery processing and purchase intentions
Lee, Jung Eun; Shin, Eonyou; Kincade, Doris H. - In: The journal of product & brand management 33 (2024) 5, pp. 604-617
Persistent link: https://www.econbiz.de/10015165221
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Management of a luxury brand : dimensions and sub-variables from a case study of LVMH
Cavender, RayeCarol; Kincade, Doris H. - In: Journal of fashion marketing and management 18 (2014) 2, pp. 231-248
Persistent link: https://www.econbiz.de/10010384277
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Exploring online consumer reviews of customized apparel products
Shin, Eonyou; Kincade, Doris H.; Han, Jinhee - In: Journal of fashion marketing and management 28 (2024) 1, pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
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Effects of consumer characteristics and product presentations on online apparel impulse buying
Chen-Yu, Jessie H.; Kincade, Doris H.; Rhee, YoungJu - In: Journal of global fashion marketing : JGfM 13 (2022) 3, pp. 205-220
Persistent link: https://www.econbiz.de/10013270712