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Konsumentenverhalten
Consumer behaviour
42
Pricing
19
Financial services
18
United Kingdom
16
Credit cards
15
Marketing
15
Theorie
15
Theory
15
Marketing management
14
Marketingmanagement
13
Advertising
12
USA
11
Customer satisfaction
10
Preismanagement
10
Pricing strategy
10
Relationship marketing
10
Retail trade
10
United States
10
Werbung
10
Großbritannien
9
China
8
Distance learning
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Einzelhandel
8
Market research
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Retailing
8
Betriebswirtschaftsstudium
7
Cognition
7
Finanzdienstleistung
7
Graduate business education
7
Kognition
7
Marktforschung
7
Australia
6
Internet marketing
6
Measurement
6
Online-Marketing
6
Prices
6
Advertising effects
5
Banks
5
Beziehungsmarketing
5
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Article
26
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6
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24
Aufsatz in Zeitschrift
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Aufsatz im Buch
1
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1
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English
32
Author
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Estelami, Hooman
17
Stewart, David W.
10
Worthington, Steve
4
De Maeyer, Peter
3
Martin, Ingrid
3
Estelami, Nicole N.
2
Grewal, Dhruv
2
Härtel, Charmine E. J.
2
Roggeveen, Anne L.
2
Russell-Bennett, Rebekah
2
Bao, Yeqing
1
Bao, Yongchuan
1
Dholakia, Utpal M.
1
Díaz, Estrella
1
Estelami, Nicholas
1
Farashah, Ali Dehghanpour
1
Fear, Josh
1
Hood, Neil
1
Jones, Richard
1
Kahn, Barbara E.
1
Kim, Jisu J.
1
Lichtmann, John
1
Maeyer, Peter De
1
Martin, Ingrid M.
1
Martin, Kelly D.
1
Martín-Consuegra, David
1
Matta, Shashi
1
Maxwell, Sarah
1
O'Connor, Genevieve E.
1
Palmatier, Robert W.
1
Ratneshwar, Srinivasan
1
Reeves, Randy
1
Rindfleisch, Aric
1
Runyon, Kenneth E.
1
Sheng, Shibin
1
Shocker, Allan D.
1
Steinhoff, Lena
1
Stewart, David
1
Stewart, David B.
1
Thompson, Frauke Mattison
1
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American Marketing Association
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Winter Educators' Conference <1995, La Jolla, Calif.>
1
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Journal of financial services marketing : JFSM
3
Journal of promotion management : innovations in planning and applied research
3
Australasian marketing journal
1
Electronic commerce research
1
European journal of marketing : EJM
1
European retail research
1
Foundations and trends in marketing : FTMKT
1
Handbook of niche marketing : principles and practice
1
Journal of Fashion Marketing & Management
1
Journal of Product and Brand Management
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of fashion marketing and management: an international journal
1
Journal of financial services marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of product & brand management, featuring pricing strategy & practice
1
Journal of public policy & marketing
1
Journal of retailing
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
MSI reports : working paper series
1
Marketing theory and applications
1
Palgrave Studies in Marketing, Organizations and Society
1
Pricing perspectives : marketing and management implications of new theories and applications
1
Progress in economics research
1
The journal of brand management : an international journal
1
The journal of consumer marketing
1
The journal of product & brand management
1
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ECONIS (ZBW)
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1
Reflections and emerging perspectives on the strategic implications of a multi-dimensional pricing environment
Estelami, Hooman
- In:
Pricing perspectives : marketing and management …
,
(pp. 58-74)
.
2008
Persistent link: https://www.econbiz.de/10003775016
Saved in:
2
Cognitive catalysts for distrust in financial services markets : an integrative review
Estelami, Hooman
- In:
Journal of financial services marketing : JFSM
20
(
2015
)
4
,
pp. 246-257
Persistent link: https://www.econbiz.de/10011480865
Saved in:
3
An ethnographic study of consumer financial sophistication
Estelami, Hooman
- In:
Journal of consumer behaviour : an international …
13
(
2014
)
5
,
pp. 328-341
Persistent link: https://www.econbiz.de/10010517313
Saved in:
4
Consumer estimates of online quantity surcharge incidence rates
Estelami, Hooman
- In:
Journal of promotion management : innovations in …
28
(
2022
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012801954
Saved in:
5
Credit cards in a Chinese cultural context : the young, affluent Chinese as early adopters
Worthington, Steve
;
Thompson, Frauke Mattison
;
Stewart, …
- In:
Journal of retailing and consumer services
18
(
2011
)
6
,
pp. 534-541
Persistent link: https://www.econbiz.de/10009375652
Saved in:
6
Exploring a functional approach to attitudinal brand loyalty
Russell-Bennett, Rebekah
;
Härtel, Charmine E. J.
; …
- In:
Australasian marketing journal
21
(
2013
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10009697615
Saved in:
7
Information is useful, but knowledge is power! : loyalty programmes and how they can benefit retailers
Worthington, Steve
;
Fear, Josh
- In:
European retail research
24
(
2010
)
2
,
pp. 69-91
Persistent link: https://www.econbiz.de/10008760377
Saved in:
8
A tri-dimensional approach for auditing brand loyalty
Worthington, Steve
;
Russell-Bennett, Rebekah
;
Härtel, …
- In:
The journal of brand management : an international journal
17
(
2009/10
)
4
,
pp. 243-253
Persistent link: https://www.econbiz.de/10003944858
Saved in:
9
Toward understanding the attraction effect : the implications of product stimulus meaningfulness and familiarity
Ratneshwar, Srinivasan
- In:
Journal of consumer research : JCR ; an …
13
(
1987
)
4
,
pp. 520-533
Persistent link: https://www.econbiz.de/10001023711
Saved in:
10
An empirical examination of customer store image components in three UK retail groups
Stewart, David W.
- In:
European journal of marketing : EJM
17
(
1983
)
4
,
pp. 50-62
Persistent link: https://www.econbiz.de/10001037596
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