//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenzufriedenheit"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Virtuelle Stimuli für Kundente...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Kundenzufriedenheit
Beziehungsmarketing
47
Relationship marketing
47
Consumer behaviour
13
Konsumentenverhalten
13
Brand management
11
Markenführung
11
Marketing management
11
Marketingmanagement
11
Naresh K. Malhotra
9
Dienstleistungsmarketing
8
Marketing
8
Marketing theory
8
Marketingtheorie
8
Nutzen
8
Services marketing
8
Theorie
8
Theory
8
Utility
8
Brand
7
Dienstleistungsqualität
7
Markenartikel
7
Service quality
7
USA
7
United States
6
Customer satisfaction
5
Strategic management
5
Strategisches Management
5
Lieferantenmanagement
4
Scientific method
4
Supplier relationship management
4
Wissenschaftliche Methode
4
Computer-assisted marketing
3
Confidence
3
Consumption theory
3
Dienstleistungssektor
3
IT-gestütztes Marketing
3
International marketing
3
Internationales Marketing
3
Konsumtheorie
3
more ...
less ...
Type of publication
All
Article
4
Book / Working Paper
1
Type of publication (narrower categories)
All
Reprint
Article in journal
4,338
Aufsatz in Zeitschrift
4,338
Aufsatz im Buch
256
Book section
256
Hochschulschrift
185
Thesis
133
Graue Literatur
105
Non-commercial literature
105
Working Paper
67
Arbeitspapier
60
Conference paper
43
Konferenzbeitrag
43
Collection of articles of several authors
36
Sammelwerk
36
Aufsatzsammlung
33
Case study
33
Fallstudie
33
Guidebook
17
Ratgeber
17
Collection of articles written by one author
8
Sammlung
8
Lehrbuch
6
Konferenzschrift
5
Textbook
5
Conference proceedings
3
Handbook
3
Handbuch
3
Bibliografie
2
Elektronischer Datenträger
2
Fallstudiensammlung
2
Accompanied by computer file
1
Bibliografie enthalten
1
Bibliography included
1
Checkliste
1
Elektronischer Datenträger als Beilage
1
Festschrift
1
Forschungsbericht
1
Interview
1
Mikroform
1
more ...
less ...
Language
All
English
5
Author
All
Fang, Shyh-Rong
1
Heskett, James L.
1
Jap, Sandy D.
1
Jih, Wen-jang Kenny
1
Jones, Thomas O.
1
Lee, Su-fang
1
Loveman, Gary W.
1
Sasser, W. E.
1
Schlesinger, Leonard A.
1
Wind, Yoram
1
more ...
less ...
Institution
All
Harvard Graduate School of Business Administration
1
Published in...
All
Harvard business review : HBR
1
Marketing-mix strategies - product strategy and promotion strategy
1
Relational and functional integration
1
Strategic information systems ; Vol. 3
1
The results-driven manager series
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Connecting with your customers
2006
Persistent link: https://www.econbiz.de/10003292010
Saved in:
2
Industrial source loyalty
Wind, Yoram
-
2008
Persistent link: https://www.econbiz.de/10003727052
Saved in:
3
The strategic role of the salesforce in developing customer satisfaction across the relationship lifecycle
Jap, Sandy D.
-
2009
Persistent link: https://www.econbiz.de/10003836363
Saved in:
4
Investigating the impact of customer relationship management practices of e-commerce on online customer's web site satisfaction : a model-building approach
Lee, Su-fang
;
Jih, Wen-jang Kenny
;
Fang, Shyh-Rong
-
2010
Persistent link: https://www.econbiz.de/10003911045
Saved in:
5
Putting the service-profit chain to work
Heskett, James L.
;
Jones, Thomas O.
;
Loveman, Gary W.
; …
- In:
Harvard business review : HBR
86
(
2008
)
7/8
,
pp. 118-129
Persistent link: https://www.econbiz.de/10003736022
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->