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Blockchain adoption in retail operations : Stablecoins and traceability

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Modeling Multichannel Supply Chain Management with Marketing Mixes : A Survey

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This book chapter reviews the literature on multichannel supply chain management that uses marketing mixes. A multichannel supply chain includes at least two channels, at least one of which is a supply chain. This survey categorizes existing contributions according to three dimensions: channel...

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Modeling Multichannel Supply Chain Management With Marketing Mixes : A Survey

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Risk pooling strategy in a multi-echelon supply chain with price-sensitive demand

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