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Strategic marketing management...
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Wilson, Richard M. S.
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Gilligan, Colin
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USB Cologne (EcoSocSci)
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Management controls and marketing planning
Wilson, Richard M. S.
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1979
Persistent link: https://www.econbiz.de/10004758112
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Strategic marketing planning
Gilligan, Colin
;
Wilson, Richard M. S.
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2009
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2. ed.
Persistent link: https://www.econbiz.de/10004935608
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3
Strategic marketing planning
Gilligan, Colin
;
Wilson, Richard M. S.
-
2003
Persistent link: https://www.econbiz.de/10004259676
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4
Strategic marketing management : planning, implementation and control
Wilson, Richard M. S.
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2005
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3. ed.
Persistent link: https://www.econbiz.de/10004132566
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5
Some thoughts on marketing controllership
Wilson, Richard M. S.
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2000
Persistent link: https://www.econbiz.de/10001533486
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6
Advertising management
Gilligan, Colin
;
Crowther, Geoffrey
-
1976
Persistent link: https://www.econbiz.de/10004056309
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