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~subject:"Managers"
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Twenty years of IMC : a study...
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Managers
Führungskräfte
41,297
Marketingmanagement
19,593
Brand management
19,288
Marketing management
18,997
Markenführung
18,874
Consumer behaviour
12,531
Konsumentenverhalten
12,487
Asiatisch-pazifischer Raum
8,677
Asia-Pacific region
8,578
Theorie
8,454
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8,356
Markenartikel
8,165
Brand
8,120
Markenimage
7,864
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7,765
Corporate Governance
6,905
Corporate governance
6,860
Unternehmenserfolg
6,774
Firm performance
6,701
Führungsstil
6,346
Deutschland
6,305
Leadership style
6,249
Meinung
6,050
Marketing
5,891
USA
5,815
Opinion
5,747
Germany
5,717
United States
5,445
Relationship marketing
5,266
Beziehungsmarketing
5,256
Executive compensation
4,354
Managervergütung
4,344
Prinzipal-Agent-Theorie
4,026
Agency theory
4,015
Management
3,863
Führungskraft
3,719
Leadership
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3,334
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Larcker, David F.
78
Bebchuk, Lucian A.
74
Kets de Vries, Manfred F. R.
73
Pornsit Jiraporn
67
Edmans, Alex
66
Kaplan, Steven N.
56
Renneboog, Luc
55
Mendenhall, Mark E.
48
Weisbach, Michael S.
47
Jenter, Dirk
45
Gabaix, Xavier
44
Sadun, Raffaella
44
Yermack, David L.
44
Kato, Takao
43
Tayan, Brian
42
Conyon, Martin J.
41
Graham, John R.
41
Hasan, Iftekhar
40
Murphy, Kevin James
40
Osland, Joyce
39
Burke, Ronald J.
37
Fried, Jesse M.
36
Holst, Elke
36
Prat, Andrea
36
Chen, Guoli
35
Goergen, Marc
35
Gomez-Mejia, Luis R.
34
Frydman, Carola
33
Hall, Brian J.
33
Bandiera, Oriana
32
Fahlenbrach, Rüdiger
32
Grinstein, Yaniv
32
Hambrick, Donald C.
32
Jiraporn, Pornsit
32
Malmendier, Ulrike
32
Reda, James
32
Milbourn, Todd
30
Shi, Wei
30
Hallock, Kevin F.
29
Harvey, Campbell R.
29
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National Bureau of Economic Research
286
Springer Fachmedien Wiesbaden
85
International Monetary Fund
53
Edward Elgar Publishing
22
Harvard Graduate School of Business Administration
20
Haufe-Lexware GmbH & Co. KG
19
Conference Board
16
Université Paris-Dauphine (Paris IX)
16
OECD
15
Akademie für Führungskräfte der Wirtschaft
13
Campus Verlag
11
American Management Association
9
National Industrial Conference Board
9
Springer-Verlag GmbH
9
Forschungsinstitut zur Zukunft der Arbeit
8
Redline Verlag
8
Rheinisch-Westfälische Technische Hochschule Aachen
8
Walter de Gruyter GmbH & Co. KG
8
Conference Board in Canada
7
Verlag Dr. Kovač
7
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
6
Gottfried Wilhelm Leibniz Universität Hannover
6
Université Paris-Dauphine
6
Verlag Franz Vahlen
6
Verlagsgruppe Handelsblatt
6
Ekonomiska forskningsinstitutet <Stockholm>
5
FinanzBuch Verlag
5
IGI Global
5
Internationale Arbeitsorganisation
5
Nomos Verlagsgesellschaft
5
University of British Columbia / Finance Division
5
William Davidson Institute <Ann Arbor, Mich.>
5
epubli GmbH
5
kassel university press
5
Books on Demand GmbH <Norderstedt>
4
Charles A. Dice Center for Research in Financial Economics <Columbus, Ohio>
4
Deutsche Gesellschaft für Personalführung
4
Duncker & Humblot
4
European Parliament / Directorate-General for Internal Policies of the Union
4
Europäische Kommission / Referat Gleichstellung von Frauen und Männern
4
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Journal of business ethics : JOBE
406
The journal of corporate finance : contracting, governance and organization
375
Journal of business research : JBR
341
NBER working paper series
284
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
274
Finance research letters
272
Working paper / National Bureau of Economic Research, Inc.
252
Journal of financial economics
247
Strategic management journal
235
NBER Working Paper
216
Leadership & organization development journal
191
Harvard-Business-Manager : das Wissen der Besten
166
SpringerLink / Bücher
166
The international journal of human resource management
164
Pacific-Basin finance journal
158
Review of quantitative finance and accounting
158
The accounting review : a publication of the American Accounting Association
152
Academy of Management journal : AMJ
150
Journal of business ethics : JBE
147
Harvard business review : HBR
145
Journal of accounting & economics
138
International review of financial analysis
137
Advances in global leadership
133
The journal of management development
132
Discussion paper series / IZA
130
Journal of banking & finance
130
Management science : journal of the Institute for Operations Research and the Management Sciences
126
International review of economics & finance : IREF
122
The journal of finance : the journal of the American Finance Association
120
Discussion paper / Centre for Economic Policy Research
113
Leadership
113
Journal of management studies : JMS
111
Corporate governance : an international review
108
European management journal
108
International journal of hospitality management
105
The review of financial studies
105
Journal of Management Development
104
Journal of financial and quantitative analysis : JFQA
101
Journal of business finance & accounting : JBFA
99
Journal of management
98
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ECONIS (ZBW)
40,601
Other ZBW resources
1,087
RePEc
92
EconStor
12
BASE
11
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1
Practitioner views of comparative advertising : how practices have changed in two decades
Beard, Fred K.
- In:
Journal of advertising research
53
(
2013
)
3
,
pp. 313-323
Persistent link: https://www.econbiz.de/10010199585
Saved in:
2
Hotel marketing strategies in turbulent times : path analysis of strategic decisions
Martin, Drew
;
Isozaki, Mark
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1544-1549
Persistent link: https://www.econbiz.de/10009757031
Saved in:
3
University marketing directors' views on the components of a university brand
Ali-Choudhury, Rehnuma
;
Bennett, Roger
;
Savani, Sharmila
- In:
International review on public and nonprofit marketing …
6
(
2009
)
1
,
pp. 11-33
Persistent link: https://www.econbiz.de/10003861755
Saved in:
4
Impacts of chief marketing officer in product recalls
Liu, Angela Xia
;
Liu, Yong
;
Luo, Ting
;
Wang, Rui
-
2024
Persistent link: https://www.econbiz.de/10015125486
Saved in:
5
Branding's academic-practitioner gap :
managers
' views
Alpert, Frank
;
Brown, Mark
;
Ferrier, Elizabeth
; …
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 218-237
Persistent link: https://www.econbiz.de/10013164312
Saved in:
6
Does equity-based compensation motivate executives to build strong brands?
Sardashti, Hanieh
;
Calantone, Roger J.
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
13/14
,
pp. 1433-1460
Persistent link: https://www.econbiz.de/10013466536
Saved in:
7
Variety in decision making styles in New Zealand
Murphy, Brian
;
Meyer, Denny
-
2000
Persistent link: https://www.econbiz.de/10001530908
Saved in:
8
Managerial decision rules and the estimation of dynamic sales response models
Vanhonacker, Wilfried R.
-
1990
-
Rev
Persistent link: https://www.econbiz.de/10000786587
Saved in:
9
Managerial decision behaviour and the estimation of dynamic sales response models
Vanhonacker, Wilfried R.
-
1990
-
Rev
Persistent link: https://www.econbiz.de/10000791125
Saved in:
10
Managerial decision behaviour and the estimation of dynamic sales response models
Vanhonacker, Wilfried R.
-
1990
-
Rev
Persistent link: https://www.econbiz.de/10000816881
Saved in:
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