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~subject:"Market research"
~type_genre:"Aufsatz im Buch"
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ECONIS (ZBW)
47
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Befreiung von Denkblockaden durch Betrachtung von Marketingproblemen aus konstruktivistischer Sicht
Behrens, Gerold
- In:
Innovation in der Betriebswirtschaftslehre : Tagung der …
,
(pp. 119-142)
.
1998
Persistent link: https://www.econbiz.de/10001305310
Saved in:
2
Quantitative methods in marketing
Baron, Steve
;
Ashman, Rachel
- In:
The marketing book
,
(pp. 211-270)
.
2016
Persistent link: https://www.econbiz.de/10011471646
Saved in:
3
Research
ethics
Dupernex, Simon
- In:
Alternative market research methods : market sensing
,
(pp. 293-303)
.
2017
Persistent link: https://www.econbiz.de/10011569758
Saved in:
4
Service innovation
research
methods
Sørensen, Flemming
;
Lapenta, Francesco
- In:
Research methods in service innovation
,
(pp. 1-18)
.
2017
Persistent link: https://www.econbiz.de/10011635722
Saved in:
5
Alles nur ein Spiel? : Gamification-Ansätze in der Marktforschung
Tuschl, Stefan
;
Meister, Sandra
;
Laube, Sarah
- In:
Marktforschung der Zukunft - Mensch oder Maschine? : …
,
(pp. 189-215)
.
2016
Persistent link: https://www.econbiz.de/10011550395
Saved in:
6
Zukunftsperspektiven der Shopper-Marktforschung : wie Internet und Smartphones das Kaufverhalten und damit auch die
Forschung
verändern
Ott, Cirk Sören
- In:
Zukunft der Marktforschung : Entwicklungschancen in …
,
(pp. 253-267)
.
2015
Persistent link: https://www.econbiz.de/10011280751
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7
Multilevel cultural issues
Herk, Hester van
;
Fischer, Ronald
- In:
Cross cultural issues in consumer science and consumer …
,
(pp. 191-211)
.
2017
Persistent link: https://www.econbiz.de/10011749740
Saved in:
8
Qualitative
method
versus quantitative
method
in marketing
research
: an application example at Oba restaurant
Bilgin, Yusuf
- In:
Qualitative versus quantitative research
,
(pp. 1-27)
.
2017
Persistent link: https://www.econbiz.de/10011858281
Saved in:
9
Online
research
methods
Kaye, Linda K.
- In:
Psychological and behavioral examinations in cyber security
,
(pp. 253-265)
.
2018
Persistent link: https://www.econbiz.de/10011809668
Saved in:
10
Alternative
research
methods : introducing market sensing : a qualitative and interpretive perspective on
research
Longbottom, David
;
Lawson, Alison
- In:
Quantitative research methods in consumer psychology : …
,
(pp. 124-165)
.
2019
Persistent link: https://www.econbiz.de/10011954808
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