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Marketing
Dienstleistungsbetrieb
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Beziehungsmarketing
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Marketingmanagement
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Heskett, James L.
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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1
Marketing
Heskett, James L.
-
1976
Persistent link: https://www.econbiz.de/10000557977
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2
Trends in market-responsive logistics strategies
Heskett, James L.
- In:
Die Unternehmung : Swiss journal of business research …
45
(
1991
)
2
,
pp. 94-114
Persistent link: https://www.econbiz.de/10001106086
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3
Marketing
Heskett, James L.
-
1976
Persistent link: https://www.econbiz.de/10004388880
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4
The ownership quotient : putting the service profit chain to work for unbeatable competitive advantage
Heskett, James L.
;
Sasser, William Earl
;
Wheeler, Joe
-
2008
Persistent link: https://www.econbiz.de/10004920711
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