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Applications of management sciences in marketing
Montgomery, David B. (contributor);  … - 1970
Persistent link: https://www.econbiz.de/10000049818
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Decision making at the top : the shaping of strategic direction
Donaldson, Gordon; Lorsch, Jay William - 1983
Persistent link: https://www.econbiz.de/10000087536
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Utility theory for decision making
Fishburn, Peter C. - 1979 - Reprint ed. with corr.
Persistent link: https://www.econbiz.de/10000049064
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Utility, probability, and human decision making : selected proceedings of an interdisciplinary research conference
Wendt, Dirk (ed.); Vlek, Charles A. J. (contributor);  … - Research Conference on Subjective Probability, Utility, … - 1975
Persistent link: https://www.econbiz.de/10000049070
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Utility theory for decision making
Fishburn, Peter C. - 1970
Persistent link: https://www.econbiz.de/10000024460
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Risk preference and strategic decision making in large Scandinavian shipping enterprises
Lorange, Peter - 1971
Persistent link: https://www.econbiz.de/10000670817
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Decisions, strategies and new ventures : modern tools for top management
Byrnes, W. G.; Chesterton, B. K. - 1973
Persistent link: https://www.econbiz.de/10000556438
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Marketing management and the decision sciences: theory and applications
Darden, William R. (contributor);  … - 1971
Persistent link: https://www.econbiz.de/10000572181
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Strategic decision making process : the influence of organizational learning and experience
Shrivastava, Paul - 1981
Persistent link: https://www.econbiz.de/10002823829
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Strategic analysis for venture evaluation : the save approach to business decisions
Park, W. R.; Maillie, J. B. - 1982
Persistent link: https://www.econbiz.de/10001726644