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~subject:"Marketingtheorie"
~subject:"World"
~type_genre:"Reprint"
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Marketingtheorie
World
Marketing
80
USA
15
United States
15
Marketing theory
12
Marketingmanagement
11
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10
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6
Theory
6
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4
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4
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3
Organisationsstruktur
3
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3
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3
Retail trade
3
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3
1945-2008
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255
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44
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44
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35
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33
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33
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31
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Cramer, Gail L.
2
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1
Benton, Raymond
1
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1
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1
Grönroos, Christian
1
Hollander, Stanley C.
1
Klein, Thomas A.
1
Layton, Roger A.
1
Maclaran, Pauline
1
Morgan, Glenn
1
Morley, Clive L.
1
Nason, Robert D.
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Rossiter, John R.
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History of marketing thought ; Volume 3
3
Major theoretical debates and contemporary issues in marketing theory
3
Critical concepts in economics
2
The development of critical perspectives in marketing
2
Economics and management of tourism
1
International marketing ; Vol. 1
1
Macromarketing - a global focus ; Vol. 1
1
Macromarketing - a global focus ; Vol. 4
1
SAGE library in marketing
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ECONIS (ZBW)
16
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1
Agribusiness
,
marketing
and consumption economics
Cramer, Gail L.
(
contributor
)
-
2011
-
1. ed.
Persistent link: https://www.econbiz.de/10008688439
Saved in:
2
Agricultural economics
Cramer, Gail L.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008688447
Saved in:
3
The
marketing
concept : a déjà vu
Hollander, Stanley C.
-
2008
Persistent link: https://www.econbiz.de/10003644603
Saved in:
4
Pre-Aldersonian antecedents to macromarketing : insights from the textual literature
Savitt, Ronald
-
2008
Persistent link: https://www.econbiz.de/10003644627
Saved in:
5
Consumer sovereignty, democracy, and the
marketing
concept : a macromarketing perspective
Dixon, Donald F.
-
2008
Persistent link: https://www.econbiz.de/10003644635
Saved in:
6
The practical domain of
marketing
: the notion of a "free" enterprise market economy as a guise for institutionalized
marketing
power
Benton, Raymond
-
2009
Persistent link: https://www.econbiz.de/10003832310
Saved in:
7
Marketing
and critique : prospects and problems
Morgan, Glenn
-
2009
Persistent link: https://www.econbiz.de/10003832312
Saved in:
8
In search of a new logic for
marketing
: foundation of contemporary theory
Grönroos, Christian
-
2007
Persistent link: https://www.econbiz.de/10003377346
Saved in:
9
Major theoretical debates and contemporary issues in
marketing
theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605084
Saved in:
10
What is
marketing
knowledge? Stage I : forms of
marketing
knowledge
Rossiter, John R.
-
2008
Persistent link: https://www.econbiz.de/10003610621
Saved in:
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