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Global contribution to marketing management : editorial
Tadajewski, Mark; Hewer, Paul - In: Journal of marketing management : MM 28 (2012) 9/10, pp. 1015-1020
Persistent link: https://www.econbiz.de/10009615246
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Editorial: Engaging marketing management
Tadajewski, Mark; Hewer, Paul - In: Journal of marketing management : MM 28 (2012) 7/8, pp. 955-956
Persistent link: https://www.econbiz.de/10009576995
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Theory into practice: meditations on cultures of accountability and interdisciplinary in marketing research
Brownlie, Douglas; Hewer, Paul; Ferguson, Pauline - In: Journal of marketing management : MM 23 (2007) 5/6, pp. 395-409
Persistent link: https://www.econbiz.de/10003492052
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Concerning marketing critterati : beyond nuance, estrangement and elitism
Brownlie, Douglas; Hewer, Paul - In: Critical marketing : defining the field, (pp. 44-68). 2007
Persistent link: https://www.econbiz.de/10003534483