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~subject:"Marktforschung"
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Marktforschung
Multinationales Unternehmen
41
Transnational corporation
33
Strategisches Management
27
Globalisierung
23
Globalization
23
Unternehmenserfolg
23
Firm performance
22
Strategic management
21
Theorie
20
Theory
20
Familienunternehmen
17
Family business
17
USA
16
Welt
16
World
16
Corporate Governance
15
Corporate governance
15
United States
15
China
13
Eigentümerstruktur
13
Ownership structure
13
Competitive strategy
11
Diversification
11
Diversifikation
11
Wettbewerbsstrategie
11
International marketing
10
Internationales Marketing
10
Japan
10
Betriebliche Wertschöpfung
9
Competitive advantage
9
Firm value
9
Innovation
9
Unternehmenswert
9
Value creation
9
Wettbewerbsvorteil
9
Corporate finance
8
Key account management
8
Key-Account-Management
8
Lieferantenmanagement
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2
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2
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1
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English
7
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4
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Montgomery, David B.
10
Urban, Glen L.
4
Massy, William F.
1
Montgomery, David Bruce
1
Morrison, Donald G.
1
Wittink, Dick R.
1
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Institute of Management Sciences
1
Operations Research Society of America
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Journal of marketing research : JMR
4
Prentice-Hall international series in management
2
Corporate strategy and product innovation
1
Industrial marketing : a German-American perspective ; with 29 tables
1
Japan and the world economy : international journal of theory and policy
1
Report / Marketing Science Institute
1
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ECONIS (ZBW)
11
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1
Understanding the Japanese as customers, competitors, and collaborators
Montgomery, David B.
- In:
Japan and the world economy : international journal of …
3
(
1991
)
1
,
pp. 61-91
Persistent link: https://www.econbiz.de/10015167470
Saved in:
2
JMR : The Bass years (1972 - 1975)
Montgomery, David B.
- In:
Journal of marketing research : JMR
51
(
2014
)
1
,
pp. 96-100
Persistent link: https://www.econbiz.de/10010349014
Saved in:
3
Applications of management sciences in marketing
Montgomery, David B.
(
contributor
); …
-
1970
Persistent link: https://www.econbiz.de/10000049818
Saved in:
4
Management science in marketing
Montgomery, David B.
;
Urban, Glen L.
-
1969
Persistent link: https://www.econbiz.de/10000049819
Saved in:
5
Stochastic models of buying behavior
Massy, William F.
;
Montgomery, David B.
;
Morrison, Donald G.
-
1970
Persistent link: https://www.econbiz.de/10000050486
Saved in:
6
Computer uses in marketing research : a proposal
Montgomery, David B.
- In:
Journal of marketing research : JMR
4
(
1967
)
2
,
pp. 195-198
Persistent link: https://www.econbiz.de/10002509736
Saved in:
7
Conjoint calibration of the customer/competitor interface in industrial markets
Montgomery, David B.
- In:
Industrial marketing : a German-American perspective ; …
,
(pp. 297-319)
.
1986
Persistent link: https://www.econbiz.de/10002509742
Saved in:
8
New product distribution : an analysis of supermarket buyer decisions
Montgomery, David B.
- In:
Journal of marketing research : JMR
12
(
1975
)
3
,
pp. 255-264
Persistent link: https://www.econbiz.de/10002509839
Saved in:
9
Marketing decision-information systems : an emerging view
Montgomery, David Bruce
;
Urban, Glen L.
- In:
Journal of marketing research : JMR
7
(
1970
)
2
,
pp. 226-234
Persistent link: https://www.econbiz.de/10002509794
Saved in:
10
Proceedings of the First ORSA/TIMS Special Interest Conference on Market Measurement and Analysis, [Stanford University, March 26 - 28, 1979]
Montgomery, David B.
(
ed.
);
Wittink, Dick R.
(
contributor
)
-
1980
Persistent link: https://www.econbiz.de/10000053100
Saved in:
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