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Sales force-generated marketing intelligence
Evans, Kenneth R.; Miao, C. Fred - In: The Oxford handbook of strategic sales and sales management, (pp. 174-200). 2011
Persistent link: https://www.econbiz.de/10008991513
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Sales Force-Generated Marketing Intelligence
Evans, Kenneth R.; Miao, C. Fred - In: The Oxford handbook of strategic sales and sales management. 2011
Persistent link: https://www.econbiz.de/10012885339
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Research methods and causal modeling in marketing
Darden, William R. (contributor) - 1983
Persistent link: https://www.econbiz.de/10004140795
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Emerging concepts in marketing
Decker, William S. (contributor) - 1963
Persistent link: https://www.econbiz.de/10001450903
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Marketing research : state-of-the-art perspectives ; handbook of the American Marketing Association & Professional Marketing Research Society
Chakrapani, Chuck (contributor) - 2000
Persistent link: https://www.econbiz.de/10001464372
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Relevance in marketing: problems, research, action [and] Marketing in motion - "where the action is" : 1971 combined proceedings
Allvine, Fred C. (contributor) - 1972
Persistent link: https://www.econbiz.de/10001479335
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Theory in marketing
Cox, Reavis (contributor); Alderson, Wroe (contributor);  … - 1964 - 1. print
Persistent link: https://www.econbiz.de/10000674815
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Marketing and the new science of planning
King, Robert L. (contributor) - 1968
Persistent link: https://www.econbiz.de/10000674896