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A manuscript's journey through peer review : insights from almost 3,000 editorial decisions at the Journal of Marketing Research : editorial
Gupta, Sachin; Danaher, Peter J.; Mittal, Vikas; … - In: Journal of marketing research 60 (2023) 5, pp. 835-846
Persistent link: https://www.econbiz.de/10014384285
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The impact of outcome elaboration on suscepttibility to contextual and presentation biases
Nenkov, Gergana Y.; Inman, J. Jeffrey; Hulland, John; … - In: Journal of marketing research : JMR 46 (2009) 6, pp. 764-776
Persistent link: https://www.econbiz.de/10003927135