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Mobile application
Consumer behaviour
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Innovation adoption
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Customer satisfaction
5
India
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Indien
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Iran
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Augmented reality
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Brand image
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Foroughi, Behzad
4
Iranmanesh, Mohammad
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Ghobakhloo, Morteza
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Asadi, Shahla
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Senali, Madugoda Gunaratnege
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Tirkolaee, Erfan Babaee
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Elaheh Yadegaridehkordi
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Hongsachart, Hathaitip
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Asia-Pacific journal of business administration
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International journal of contemporary hospitality management
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Journal of retailing and consumer services
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The service industries journal
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ECONIS (ZBW)
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Effect of augmented reality applications on attitude and behaviours of customers : cognitive and affective perspectives
Iranmanesh, Mohammad
;
Senali, Madugoda Gunaratnege
; …
- In:
Asia-Pacific journal of business administration
16
(
2024
)
5
,
pp. 1067-1092
Persistent link: https://www.econbiz.de/10015326644
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2
Reuse intention of augmented reality apps : recreational consciousness as moderator
Foroughi, Behzad
;
Hongsachart, Hathaitip
;
Asadi, Shahla
; …
- In:
The service industries journal
44
(
2024
)
7/8
,
pp. 480-521
Persistent link: https://www.econbiz.de/10014551109
Saved in:
3
Determinants of switching intention from web-based stores to retail apps : habit as a moderator
Iranmanesh, Mohammad
;
Min, Connie Low
;
Senali, Madugoda …
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209714
Saved in:
4
Determinants of continuance intention to use food delivery apps : findings from PLS and fsQCA
Foroughi, Behzad
;
Elaheh Yadegaridehkordi
;
Iranmanesh, …
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1235-1261
Persistent link: https://www.econbiz.de/10014483836
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