Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Mode"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Gamblers’ aces in the hole: th...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Mode
Consumer behaviour
8
Konsumentenverhalten
8
Beziehungsmarketing
4
Einzelhandel
4
Relationship marketing
4
Retail trade
4
Handelsmarke
3
Store brand
3
Customer retention
2
Customer satisfaction
2
Customer segments
2
Fashion
2
Flyers
2
Gambling
2
Glücksspiel
2
Kundenbindung
2
Kundenzufriedenheit
2
Luxury goods
2
Luxusgüter
2
Promotions
2
Store formats
2
Store sales
2
Store traffic
2
Structural equation model
2
Strukturgleichungsmodell
2
Arzneimittel
1
Behaviour
1
Bekleidungsindustrie
1
Bias
1
Brand management
1
Clothing industry
1
Cognition
1
Comportamento del consumatore
1
Credibility
1
Electronic word of mouth
1
Engagement
1
Environmental pollution
1
Experiment
1
Factor analyses
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
Language
All
English
2
Author
All
Vergura, Donata Tania
2
Luceri, Beatrice
1
Mainolfi, Giada
1
Zerbini, Cristina
1
Published in...
All
Journal of fashion marketing and management
1
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of social EWOM on consumers' behaviour patterns in the fashion sector
Vergura, Donata Tania
;
Luceri, Beatrice
;
Zerbini, Cristina
- In:
The art of digital marketing for fashion and luxury …
,
(pp. 221-242)
.
2021
Persistent link: https://www.econbiz.de/10012607405
Saved in:
2
The influence of fashion blogger credibility, engagement and homophily on intentions to buy and e-WOM : results of a binational study
Mainolfi, Giada
;
Vergura, Donata Tania
- In:
Journal of fashion marketing and management
26
(
2022
)
3
,
pp. 473-494
Persistent link: https://www.econbiz.de/10013384536
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
