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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Internationales Marketing
40
USA
33
International marketing
31
Transnational corporation
25
United States
25
Welt
22
World
22
International market entry
21
Internationaler Markteintritt
21
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19
Globalisierung
17
Internationales Management
14
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14
International business
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International business research
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Internationale Betriebswirtschaftslehre
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Internationale Geschäftsbeziehungen
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International competition
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Internationaler Wettbewerb
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Marketing
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Vereinigte Staaten
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Japan
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Schwellenländer
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Strategic management
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Außenwirtschaftsförderung
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Brand management
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Corporate Social Responsibility
6
Corporate social responsibility
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Emerging economies
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International management
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Management
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Markenführung
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Marketingmanagement
6
Strategisches Management
6
Trade promotion
6
Auslandsinvestition
5
Aussenwirtschaftsbetrieb
5
Delphi technique
5
Delphi-Methode
5
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English
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Czinkota, Michael R.
27
Ronkainen, Ilkka A.
11
Moffett, Michael H.
7
Khan, Zaheer
3
Knight, Gary
3
Amankwah-Amoah, Joseph
2
Kotabe, Masaaki
2
Liesch, Peter Wayne
2
Pinkwart, Andreas
2
Steen, John
2
Batsakis, Georgios
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Behrens, Alfredo
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Belyaeva, Zhanna
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Farrell, Carlyle A.
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Mishra, Mahima
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Puthusserry, Pushyarag
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Rivoli, Pietra
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Sanchez Bengoa, Dolores
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Schrader, Marc Falko
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Shams, Riad
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Vaatanen, Juha
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1
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Thunderbird international business review
4
International business review : the official journal of the European International Business Academy
2
The Harcourt College Publishers series in management
2
21st century management ; 1
1
Best practices in international marketing
1
European journal of international management : EJIM
1
European management journal
1
Harcourt series in marketing
1
Journal of business research : JBR
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
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1
The Dryden Press series in management
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ECONIS (ZBW)
26
USB Cologne (EcoSocSci)
1
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1
Global business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
;
Moffett, …
-
2001
-
3. ed
Persistent link: https://www.econbiz.de/10001510459
Saved in:
2
Trends in international business : critical perspectives
Czinkota, Michael R.
(
contributor
); …
-
1998
Persistent link: https://www.econbiz.de/10000982062
Saved in:
3
Best practices in international business
Czinkota, Michael R.
(
contributor
); …
-
2001
Persistent link: https://www.econbiz.de/10001549185
Saved in:
4
International business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
-
2005
-
7. ed
Persistent link: https://www.econbiz.de/10001814575
Saved in:
5
International business
Czinkota, Michael R.
-
2002
-
6. ed
Persistent link: https://www.econbiz.de/10001689782
Saved in:
6
Entering the Japanese market : a reassessment of foreign firms' entry and distribution strategies
Czinkota, Michael R.
;
Kotabe, Masaaki
- In:
Best practices in international marketing
,
(pp. 216-227)
.
2002
Persistent link: https://www.econbiz.de/10001680899
Saved in:
7
International business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
;
Moffett, …
-
2003
-
Update 2003
Persistent link: https://www.econbiz.de/10001665712
Saved in:
8
Revisiting models of internationalization : pre-export phase and lateral rigidity of emerging market Small and Medium Enterprises
Mishra, Mahima
;
Paul, Justin
;
Czinkota, Michael R.
- In:
Thunderbird international business review
64
(
2022
)
2
,
pp. 125-138
Persistent link: https://www.econbiz.de/10013162673
Saved in:
9
International business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
;
Moffett, …
-
1999
-
5th ed
Persistent link: https://www.econbiz.de/10000665209
Saved in:
10
Terrorism and international business : a research agenda
Czinkota, Michael R.
;
Knight, Gary
;
Liesch, Peter Wayne
; …
- In:
Journal of international business studies : JIBS ; an …
41
(
2010
)
5
,
pp. 826-843
Persistent link: https://www.econbiz.de/10003993053
Saved in:
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