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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Consumer behaviour
6
Konsumentenverhalten
6
Beziehungsmarketing
5
Relationship marketing
5
USA
4
United States
4
E-commerce
3
Electronic Commerce
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Führungskräfte
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Managers
3
Entrepreneurial orientation
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Exploration/exploitation
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Firm performance
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Führungsstil
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Innovation
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Innovation management
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Innovationsmanagement
2
Internet marketing
2
KMU
2
Leadership style
2
Market orientation
2
Marketing management
2
Marketingmanagement
2
Online retailing
2
Online-Handel
2
Online-Marketing
2
Organizational learning
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SME
2
Social Web
2
Social web
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Transnational corporation
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Unternehmenserfolg
2
1900-2000
1
Amazon.com Inc.
1
Arbeitsverhalten
1
Asia
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Asien
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Bank
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Benutzerfreundlichkeit
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English
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Abebe, Michael A.
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Ang, Tyson
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Angriawan, Arifin
1
Liou, Ru-Shiun
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Wei, Shuqin
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International journal of entrepreneurship and innovation management
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Journal of business research : JBR
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ECONIS (ZBW)
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Does the global vs. local scope matter? : contingencies of cause-related marketing in a developed market
Wei, Shuqin
;
Ang, Tyson
;
Liou, Ru-Shiun
- In:
Journal of business research : JBR
108
(
2020
),
pp. 201-212
Persistent link: https://www.econbiz.de/10012175301
Saved in:
2
The internationalisation of small and medium-sized enterprises (SMEs) : a multi-level integrative framework
Abebe, Michael A.
;
Angriawan, Arifin
- In:
International journal of entrepreneurship and …
13
(
2011
)
3/4
,
pp. 377-397
Persistent link: https://www.econbiz.de/10009153184
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