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~subject:"Neuseeland"
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Modeling the effect of self-ef...
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Neuseeland
Consumer behaviour
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Konsumentenverhalten
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Food
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Advertising effects
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Lebensmittel
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Werbewirkung
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Abfallvermeidung
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Schwarze Menschen
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Share Economy
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Sharing economy
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Airbnb
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Bevölkerungssterblichkeit durch Selbstmord
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Black people
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Brand management
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Consumer
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Customer satisfaction
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Electronic Commerce
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Emotion
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Food waste
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Davis, Robert
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Lang, Bodo
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Sajtos, Laszlo
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Journal of advertising research
1
Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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Does game self-congruity increase usage and purchase?
Davis, Robert
;
Lang, Bodo
- In:
Young consumers : insight and ideas for responsible …
14
(
2013
)
1
,
pp. 52-66
Persistent link: https://www.econbiz.de/10009742862
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Measuring consumer interactivity in response to campaigns coupling mobile and television media
Davis, Robert
;
Sajtos, Laszlo
- In:
Journal of advertising research
48
(
2008
)
3
,
pp. 375-391
Persistent link: https://www.econbiz.de/10003768838
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