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Competition or collaboration? : the effect of non-profit brand image on volunteer recruitment strategy
Randle, Melanie; Leisch, Friedrich; Dolnicar, Sara - In: The journal of brand management : an international journal 20 (2012/13) 8, pp. 689-704
Persistent link: https://www.econbiz.de/10010197486
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Does cultural background affect volunteering behavior?
Randle, Melanie; Dolnicar, Sara - In: Journal of nonprofit & public sector marketing 21 (2009) 2, pp. 225-247
Persistent link: https://www.econbiz.de/10003856823
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Understanding the Australian environmental volunteering market : a basis for behavioural change and a sustainable future
Randle, Melanie; Dolnicar, Sara - In: Australasian marketing journal 17 (2009) 4, pp. 192-203
Persistent link: https://www.econbiz.de/10003901754
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Marketing in non-profit organizations : an international perspective
Dolnicar, Sara; Lazarevski, Katie - In: International marketing review 26 (2009) 3, pp. 275-291
Persistent link: https://www.econbiz.de/10009522604
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Self-congruity and volunteering : a multi-organisation comparison
Randle, Melanie; Dolnicar, Sara - In: European journal of marketing : EJM 45 (2011) 5, pp. 739-758
Persistent link: https://www.econbiz.de/10009231881
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Mission or money? : competitive challenges facing public sector nonprofit organisations in an institutionalised environment
Dolnicar, Sara; Irvine, Helen; Lazarevski, Katie - In: International journal of nonprofit and voluntary sector … 13 (2008) 2, pp. 107-117
Persistent link: https://www.econbiz.de/10003727804