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Do customization programs of e-commerce companies lead to better relationship with consumers?
Lee, Jihyun; Lee, Yuri; Lee, Yoon Jung - In: Electronic commerce research and applications 11 (2012) 1/6, pp. 262-274
Persistent link: https://www.econbiz.de/10009730241
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Influence of consumers' online decision-making style on comparison shopping proneness and perceived usefulness of comparison shopping tools
Park, Young A.; Gretzel, Ulrike - In: Journal of electronic commerce research : JECR 11 (2010) 4, pp. 342-354
Persistent link: https://www.econbiz.de/10008855880
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Online reviews : differences by submission device
Mariani, Marcello M.; Borghi, Matteo; Gretzel, Ulrike - In: Tourism management : research, policies, practice 70 (2019), pp. 295-298
Persistent link: https://www.econbiz.de/10011949665