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Selling vs. profiling : optimizing the offer set in web-based personalization
Johar, Monica; Mookerjee, Vijay S.; Sarkar, Sumit - In: Information systems research : ISR 25 (2014) 2, pp. 285-306
Persistent link: https://www.econbiz.de/10010393294
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No free lunch : price premium for privacy seal-bearing vendors
Mai, Bin; Menon, Nirup M.; Sarkar, Sumit - In: Journal of management information systems : JMIS 27 (2010/11) 2, pp. 189-212
Persistent link: https://www.econbiz.de/10008748248
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Recommendations and cross-selling : pricing strategies when personalizing firms cross-sell
Ghoshal, Abhijeet; Mookerjee, Vijay S.; Sarkar, Sumit - In: Journal of management information systems : JMIS 38 (2021) 2, pp. 430-456
Persistent link: https://www.econbiz.de/10012624131