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Peer influence on teenagers' preference for brand name food products : the mediation effect of peer identity
Zhang, Hongli; Li, Ruiqin; Veeck, Ann; Yu, Hongyan - In: International journal of consumer studies 46 (2022) 4, pp. 1099-1112
Persistent link: https://www.econbiz.de/10013328234
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Productive consumption in the class-mediated construction of domestic masculinity : do-it-yourself (DIY) home improvement in men's identity work
Moisio, Risto; Arnould, Eric J.; Gentry, James W. - In: Journal of consumer research : JCR ; an … 40 (2013/14) 2, pp. 298-316
Persistent link: https://www.econbiz.de/10009786435
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The simple man : the consumption behavior of the principled life
McGinnis, Lee Phillip; Frendle, Angela M.; Gentry, James W. - In: Journal of consumer behaviour : an international … 12 (2013) 1, pp. 70-80
Persistent link: https://www.econbiz.de/10009720150
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Construction of gender roles in perceived scarce environments : maintaining masculinity when shopping for fast fashion apparel
Gupta, Shipra; Gentry, James W.; Nelson, Michelle R. - In: Journal of consumer behaviour : an international … 15 (2016) 3, pp. 251-260
Persistent link: https://www.econbiz.de/10011508811
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The moderating effect of self-esteem on consumer responses to global positioning in advertising
Jun, Sunkyu; Jeong, Yoojeong; Gentry, James W.; Hyun, … - In: International journal of advertising : the quarterly … 36 (2017) 2, pp. 272-292
Persistent link: https://www.econbiz.de/10011689808