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Smarter information, smarter Consumers
Thaler, Richard H.; Tucker, Will - In: Harvard business review : HBR 91 (2013) 1/2, pp. 44-54
Persistent link: https://www.econbiz.de/10009685717
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Effects of different packages on food product contagion : the moderating roles of mood states and product-related information
Lin, Chien-Huang; Shih, Li-Chin - In: Journal of consumer behaviour : an international … 15 (2016) 2, pp. 163-174
Persistent link: https://www.econbiz.de/10011477188
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Adapting influence approaches to informed consumers in high-involvement purchases : are salespeople really doomed?
Hochstein, Bryan; Bolander, Willy; Goldsmith, Ronald E.; … - In: Journal of the Academy of Marketing Science 47 (2019) 1, pp. 118-137
Persistent link: https://www.econbiz.de/10011996688
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Information in online purchase decision processes: information extraction, data analysis and economic impact
Wimmer, Tristan - 2019
Persistent link: https://www.econbiz.de/10012098274
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Consumer information search behavior and purchasing decisions : empirical evidence from Korea
Jun, Seung-Pyo; Park, Do-Hyung - In: Technological forecasting & social change : an … 107 (2016), pp. 97-111
Persistent link: https://www.econbiz.de/10011610488
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Three peas in the pod of consumer imagination : purchase task, involvement, and ad information
Spears, Nancy; Ketron, Seth; Ngamsiriudom, Waros - In: Journal of consumer behaviour : an international … 15 (2016) 6, pp. 527-537
Persistent link: https://www.econbiz.de/10011580945
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Household pre-purchase practices and online grocery shopping
De Kervenoael, Ronan; Hallsworth, Alan G.; Elms, Jonathan - In: Journal of consumer behaviour : an international … 13 (2014) 5, pp. 364-372
Persistent link: https://www.econbiz.de/10010517310
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The impact of green product through labeling, packaging and product perception for purchasing decision: a review
Lutfie, Harrie; Syafrina, Ika; Hidayat, Rahmat - In: International journal of economic perspectives : IJEP 11 (2017) 3, pp. 368-373
Persistent link: https://www.econbiz.de/10012204779
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The impact of online product reviews on product returns
Sahoo, Nachiketa; Dellarocas, Chrysanthos; Srinivasan, Shuba - In: Information systems research : ISR 29 (2018) 3, pp. 723-738
Persistent link: https://www.econbiz.de/10011929300
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How consumers use product reviews in the purchase decision process
Jang, Sungha; Prasad, Ashutosh; Ratchford, Brian Thomas - In: Marketing letters : a journal of research in marketing 23 (2012) 3, pp. 825-838
Persistent link: https://www.econbiz.de/10009579963