Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Relationship marketing"
~subject:"Wirkungsanalyse"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The optimal internal marketing...
Similar by person
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Wirkungsanalyse
Consumer behaviour
11
Innovation
11
Konsumentenverhalten
11
Taiwan
9
Customer satisfaction
7
Innovation management
7
Innovationsmanagement
7
Kundenzufriedenheit
7
fsQCA
7
Multinationales Unternehmen
6
Transnational corporation
6
Beziehungsmarketing
5
Brand image
5
Business start-up
5
Entrepreneurship
5
Entrepreneurship approach
5
Firm performance
5
Knowledge transfer
5
Markenimage
5
Unternehmenserfolg
5
Unternehmensgründung
5
Wissenstransfer
5
Arbeitsgruppe
4
Auslandsaufenthalt
4
Brand management
4
Cross-cultural management
4
Dienstleistungsqualität
4
Expatriate assignment
4
Interkulturelles Management
4
International marketing
4
Internationales Marketing
4
Knowledge management
4
Markenführung
4
New product development
4
Online retailing
4
Online-Handel
4
Produktentwicklung
4
Service quality
4
Team
4
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
7
Author
All
Wu, Wann-Yih
5
Chang, Man-ling
2
Woodside, Arch G.
2
Anridho, Nadia
1
Cheng, Cheng-Feng
1
Cheng, Cheng-feng
1
Duong, Giang Huong
1
Huang, Stephen Chi-Tsun
1
Liao, Yingkai
1
Liu, Tsung-Chi
1
Long Hoang Le
1
Nguyen Thi Truong Sa
1
Qomariyah, Alfiyatul
1
Quyen, Phan Thi Phu
1
Rivas, Adriana A. Amaya
1
Warden, Clyde A.
1
more ...
less ...
Published in...
All
International journal of business and economics
2
Information systems and e-business management : ISeB
1
International journal of hospitality management
1
International journal of services and standards
1
Journal of retailing
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
6
OLC EcoSci
1
Showing
1
-
7
of
7
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Government regulations of business, corruption, reforms, and the economic growth of nations
Woodside, Arch G.
;
Chang, Man-ling
;
Cheng, Cheng-Feng
- In:
International journal of business and economics
11
(
2012
)
2
,
pp. 127-142
Persistent link: https://www.econbiz.de/10009768774
Saved in:
2
Government regulations of business, corruption, reforms, and the economic growth of nations
Woodside, Arch G.
;
Chang, Man-ling
;
Cheng, Cheng-feng
- In:
International journal of business and economics
11
(
2012
)
2
,
pp. 127-142
Persistent link: https://www.econbiz.de/10010160653
Saved in:
3
The antecedents of brand loyalty : a meta-analysis study
Wu, Wann-Yih
;
Anridho, Nadia
- In:
International journal of services and standards
11
(
2016
)
3
,
pp. 242-260
Persistent link: https://www.econbiz.de/10011641312
Saved in:
4
How e-servicescapes affect customer online shopping intention : the moderating effects of gender and online purchasing experience
Wu, Wann-Yih
;
Quyen, Phan Thi Phu
;
Rivas, Adriana A. Amaya
- In:
Information systems and e-business management : ISeB
15
(
2017
)
3
,
pp. 689-715
Persistent link: https://www.econbiz.de/10011758859
Saved in:
5
The integration between service value and service recovery in the hospitality industry : an application of QFD and ANP
Wu, Wann-Yih
;
Qomariyah, Alfiyatul
;
Nguyen Thi Truong Sa
; …
- In:
International journal of hospitality management
75
(
2018
),
pp. 48-57
Persistent link: https://www.econbiz.de/10011944943
Saved in:
6
Global media, local metaphor: television shopping and marketing-as-relationship in America, Japan, and Taiwan
Warden, Clyde A.
;
Huang, Stephen Chi-Tsun
;
Liu, Tsung-Chi
; …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 119-129
Persistent link: https://www.econbiz.de/10003732255
Saved in:
7
The effects of brand page characteristics on customer brand engagement : moderating roles of community involvement and comedy production contents
Duong, Giang Huong
;
Wu, Wann-Yih
;
Long Hoang Le
- In:
The journal of brand management : an international journal
27
(
2020
)
5
,
pp. 531-545
Persistent link: https://www.econbiz.de/10012297821
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
