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Store manager-store performance relationship : a research note

Arnold, Todd J.; Grewal, Dhruv; Motyka, Scott; Kim, Namwoon - In: Journal of retailing 95 (2019) 2, pp. 144-155

Persistent link: https://www.econbiz.de/10012102988

Understanding retail managers' role in the sales of products and services

Arnold, Todd J.; Palmatier, Robert W.; Grewal, Dhruv; … - In: Journal of retailing 85 (2009) 2, pp. 129-144

Persistent link: https://www.econbiz.de/10003870382

What Generates Word-of-Mouth in Retail Contexts

Raajpoot, Nusser A. - 2019

Retail stores and shopping malls have been putting increased emphasis on enhancing the positive word-of-mouth from customers and opinion leaders. Word of mouth is regarded as among the most powerful source of communication as it derives from personal and trustworthy sources. We suggest that...

Persistent link: https://www.econbiz.de/10012866517

Does the presence of a mannequin head change shopping behavior?

Lindström, Annika; Berg, Hanna; Nordfält, Jens; … - In: Journal of business research : JBR 69 (2016) 2, pp. 517-524

Persistent link: https://www.econbiz.de/10011435958

Roles of retailer tactics and customer-specific factors in shopper marketing : substantive, methodological, and conceptual issues

Grewal, Dhruv; Roggeveen, Anne L.; Nordfält, Jens - In: Journal of business research : JBR 69 (2016) 3, pp. 1009-1013

Persistent link: https://www.econbiz.de/10011440069

Expressing and defining self and relationships through everyday shopping experiences

Compeau, Larry D.; Monroe, Kent B.; Grewal, Dhruv; … - In: Journal of business research : JBR 69 (2016) 3, pp. 1035-1042

Persistent link: https://www.econbiz.de/10011440075

Do digital displays enhance sales? : role of retail format and message content

Roggeveen, Anne L.; Nordfält, Jens; Grewal, Dhruv - In: Journal of retailing 92 (2016) 1, pp. 122-131

Persistent link: https://www.econbiz.de/10011484113

Insights from in-store marketing experiments

Nordfält, Jens; Grewal, Dhruv; Roggeveen, Anne L.; … - 2014

Persistent link: https://www.econbiz.de/10010424895

The sales impact of using handheld scanners : evidence from the field

Grewal, Dhruv; Noble, Stephanie M.; Ahlbom, Carl-Philip; … - In: Journal of marketing research 57 (2020) 3, pp. 527-547

Persistent link: https://www.econbiz.de/10012214322

The evolution and future of retailing and retailing education

Grewal, Dhruv; Motyka, Scott; Levy, Michael - In: Journal of marketing education : JME 40 (2018) 1, pp. 85-93

Persistent link: https://www.econbiz.de/10011868434