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The effect of digital signage on shoppers' behavior : the role of the evoked experience

Dennis, Charles; Brakus, J. Joško; Gupta, Suraksha; … - In: Journal of business research : JBR 67 (2014) 11, pp. 2250-2257

Persistent link: https://www.econbiz.de/10010402004

Retail managers' preparedness to capture customers' emotions : a new synergistic framework to exploit unstructured data with new analytics

Pantano, Eleonora; Dennis, Charles; Alamanos, Eleftherios - In: British journal of management 33 (2022) 3, pp. 1179-1199

Persistent link: https://www.econbiz.de/10013331115

Modeling shopper responses to retail digital signage

Dennis, Charles; Newman, Andrew J.; Michon, Richard; … - In: Advanced technologies management for retailing : …, (pp. 41-69). 2011

Persistent link: https://www.econbiz.de/10009375534

A conceptual framework of the antecedents of customer journey satisfaction in omnichannel retailing

Tueanrat, Yanika; Papagiannidis, Savvas; Alamanos, … - In: Journal of retailing and consumer services 61 (2021), pp. 1-14

Persistent link: https://www.econbiz.de/10012581885

Brand adoption by BoP retailers

Sinha, P. K.; Gupta, Suraksha; Rawal, Saurabh - 2014

Persistent link: https://www.econbiz.de/10010337571

Brand adoption by BoP retailers

Sinha, P. K.; Gupta, Suraksha; Rawal, Saurabh - In: Qualitative market research : an international journal 20 (2017) 2, pp. 181-207

Persistent link: https://www.econbiz.de/10011714458

An evaluation of mentoring for SME retailers

Kent, Tony; Dennis, Charles; Tanton, Sue - In: International Journal of Retail & Distribution Management 31 (2003) 8, pp. 440-448

The aim of this research is to assess the role of mentoring as an approach to training and development for small‐ to medium‐sized enterprise (SME) retailers. Mentoring requires the teaming of a knowledgeable person with a learner, to enable a transfer of information, skills and expertise....

Persistent link: https://www.econbiz.de/10014803091

e-retailing

Dennis, Charles; Fenech, Tino; Merrilees, Bill - 2004

Persistent link: https://www.econbiz.de/10001738766

E-retail : paradoxes for suppliers and consumers

Dennis, Charles; Richardson, Oliver - In: e-Economy : rhetoric or business reality?, (pp. 138-162). 2004

Persistent link: https://www.econbiz.de/10002457328

E-shopping and e-retailing

Dennis, Charles (contributor) - 2009

Persistent link: https://www.econbiz.de/10009525807