Shannahan, Kirby L.J.; Shannahan, Rachelle J.; Bush, Alan J. - In: Journal of Business & Industrial Marketing 28 (2013) 5, pp. 411-420
Purpose – The purpose of this paper is to introduce the concept of salesperson coachability and to propose potential relationships between it and sales coaching and sales performance. Design/methodology/approach – This conceptual paper reviews the sales coaching and sales performance...