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Service systems : a broadened framework and research agenda on value propositions, engagement, and service experience
Chandler, Jennifer D.; Lusch, Robert F. - In: Journal of service research : JSR 18 (2015) 1, pp. 6-22
Persistent link: https://www.econbiz.de/10010483444
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Competing through service: insights from service-dominant logic
Lusch, Robert F.; Vargo, Stephen L.; O'Brien, Matthew - In: Journal of retailing 83 (2007) 1, pp. 5-18
Persistent link: https://www.econbiz.de/10003438193
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A service perspective : key managerial insights from service-dominant (S-D) logic
Greer, Charles R.; Lusch, Robert F.; Vargo, Stephen L. - In: Organizational dynamics : a quarterly review of … 45 (2016) 1, pp. 28-38
Persistent link: https://www.econbiz.de/10011491621
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Systems, networks, and ecosystems in service research
Barile, Sergio; Lusch, Robert F.; Reynoso, Javier; … - In: Journal of service management 27 (2016) 4, pp. 652-674
Persistent link: https://www.econbiz.de/10011563728