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Nexus between customer relationship management dimensions, customer involvement and customer retention : a mediation analysis in Ghana's hotel industry

Opoku, Richard Kofi; Agyapong, Gloria Kakrabah-Quarshie; … - In: Journal of hospitality and tourism insights 8 (2025) 3, pp. 1010-1029

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Customer orientation, service quality and customer satisfaction interplay in the banking sector : an emerging market perspective

Gonu, Eric; Agyei, Paul Mensah; Opoku, Richard Kofi; … - In: Cogent business & management 10 (2023) 1, pp. 1-20

Customer satisfaction is at the heart of any successful business entity. The influence of service quality on the role of customer orientation in achieving greater customer satisfaction in the banking industry from the perspective of customers has not received the required attention in the...

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The influence of public university library service quality and library brand image on user loyalty

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