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~subject:"Social Web"
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Social Web
Consumer behaviour
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Konsumentenverhalten
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Relationship marketing
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Beziehungsmarketing
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Brand image
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Markenimage
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Customer satisfaction
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Hotel industry
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Hotellerie
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Emotion
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Social web
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Viral marketing
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Virales Marketing
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CAPM
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Internet marketing
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Markentreue
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Online-Marketing
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South Korea
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Südkorea
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Dienstleistungssektor
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Emotions
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Lee, Seonjeong
5
Israeli, Aviad A.
2
Karpinski, Aryn C.
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Jeong, Miyoung
1
Oh, Haemoon
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International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of hospitality marketing & management
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The service industries journal
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Tourism management : research, policies, practice
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ECONIS (ZBW)
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1
Enhancing online brand experiences : an application of congruity theory
Lee, Seonjeong
;
Jeong, Miyoung
- In:
International journal of hospitality management
40
(
2014
),
pp. 49-58
Persistent link: https://www.econbiz.de/10010388602
Saved in:
2
The effect of social networking sites’ activities on customers’ well-being
Lee, Seonjeong
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
7
,
pp. 1086-1105
Persistent link: https://www.econbiz.de/10011922301
Saved in:
3
Investigating the dynamics and the content of customers' social media reporting after a restaurant service failure
Israeli, Aviad A.
;
Lee, Seonjeong
;
Karpinski, Aryn C.
- In:
Journal of hospitality marketing & management
26
(
2017
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011754048
Saved in:
4
Sharing travel stories and behavioral outcomes : a case of travel
Lee, Seonjeong
;
Oh, Haemoon
- In:
Tourism management : research, policies, practice
62
(
2017
),
pp. 147-158
Persistent link: https://www.econbiz.de/10011734120
Saved in:
5
The relationship between Internet addiction and negative eWOM
Israeli, Aviad A.
;
Lee, Seonjeong
;
Karpinski, Aryn C.
- In:
The service industries journal
39
(
2019
)
13/14
,
pp. 943-965
Persistent link: https://www.econbiz.de/10012205909
Saved in:
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