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Social Web
Consumer behaviour
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Electronic payment
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Elektronisches Zahlungsmittel
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Consumer neuroscience
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fMRI
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Sánchez-Fernández, Juan
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Liébana-Cabanillas, F.
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Muñoz-Leiva, F.
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Rejón-Guardia, Francisco
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Global business perspectives
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Handbook of research on business social networking ; Vol. 2
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ECONIS (ZBW)
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Improving the effectiveness of advertising in Internet social networking
Rejón-Guardia, Francisco
;
Sánchez-Fernández, Juan
; …
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2012
Persistent link: https://www.econbiz.de/10009488306
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The impact of risk on the technological acceptance of mobile payment services
Liébana-Cabanillas, F.
;
Muñoz-Leiva, F.
; …
- In:
Global business perspectives
1
(
2013
)
4
,
pp. 309-328
Persistent link: https://www.econbiz.de/10010230228
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