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Italian journal of marketing : ITJM
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Key challenges and opportunities for quality, sustainability and innovation in the fourth industrial revolution : quality and service management in the fourth industrial revolution - sustainability and value co-creation
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Exploring the role of online consumer empowerment in reputation building : research questions hypotheses
Siano, Alfonso
;
Vollero, Agostino
;
Palazzo, Maria
- In:
The journal of brand management : an international journal
19
(
2011/12
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10009373375
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2
Challenges and opportunities of consumer empowerment in online reputation management
Vollero, Agostino
;
Siano, Alfonso
- In:
E-marketing in developed and developing countries : …
,
(pp. 1-18)
.
2013
Persistent link: https://www.econbiz.de/10009775785
Saved in:
3
CEO communication: engagement, longevity and founder centrality : an exploratory study in Italy
Conte, Francesca
;
Siano, Alfonso
;
Vollero, Agostino
- In:
Corporate communications : an international journal
22
(
2017
)
3
,
pp. 273-291
Persistent link: https://www.econbiz.de/10011778465
Saved in:
4
Self-production in an upcycling online community : shared knowledge, collaborative ideas and creation of value
Coppola, Carla
;
Vollero, Agostino
;
Conte, Francesca
; …
- In:
Italian journal of marketing : ITJM
2020
(
2020
)
2/3
,
pp. 231-248
Persistent link: https://www.econbiz.de/10012305797
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5
Measuring and evaluating CSR information and involvement strategies on corporate Facebook pages
Amabile, Sara
;
Conte, Francesca
;
Vollero, Agostino
; …
- In:
Italian journal of marketing : ITJM
2022
(
2022
)
3
,
pp. 341-369
Persistent link: https://www.econbiz.de/10013461644
Saved in:
6
Social media and consumer power : opportunities and challenges for digital marketing activities
Vollero, Agostino
;
Valentini, Chiara
- In:
Contemporary issues in digital marketing
,
(pp. 105-115)
.
2022
Persistent link: https://www.econbiz.de/10012698299
Saved in:
7
Digital CSR communication of Welsh companies
Conte, Francesca
;
Deacon, Jonathan H.
;
Siano, Alfonso
- In:
Key challenges and opportunities for quality, …
,
(pp. 353-375)
.
2021
Persistent link: https://www.econbiz.de/10012506190
Saved in:
8
Digital destination branding : a framework to define and assess European DMOs practices
Confetto, Maria Giovanna
;
Conte, Francesca
;
Palazzo, Maria
- In:
Journal of destination marketing & management
30
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014458593
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