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Social Web
Consumer behaviour
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Lee, Seung Hwan Mark
5
Bhardwaj, Arjun
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Catangui, Mathew
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Fares, Omar H.
1
Haines, Shelley
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Hamdan, Lara
1
Hyun, Hyowon
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Kandaurova, Maria
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Konrad, Alison M.
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Lee, Sue Hyun
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Lee, Suk Hyung
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Luster, Sean
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ECONIS (ZBW)
7
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1
Social media fashion influencer eWOM communications : understanding the trajectory of sustainable fashion conversations on YouTube fashion haul videos
Haines, Shelley
;
Fares, Omar H.
;
Mohan, Myuri
;
Lee, …
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 1027-1046
Persistent link: https://www.econbiz.de/10014430536
Saved in:
2
The social network implications of prestigious goods among young adults : evaluating the self vs others
Lee, Seung Hwan Mark
;
Luster, Sean
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 199-208
Persistent link: https://www.econbiz.de/10011376750
Saved in:
3
A two-wave study of self-monitoring personality, social network churn, and in-degree centrality in close friendship and general socializing networks
Bhardwaj, Arjun
;
Qureshi, Israr
;
Konrad, Alison M.
; …
- In:
Group & organization management : an international journal
41
(
2016
)
4
,
pp. 526-559
Persistent link: https://www.econbiz.de/10011665342
Saved in:
4
Assessing Google Cardboard virtual reality as a content delivery system in business classrooms
Lee, Seung Hwan Mark
;
Sergueeva, Ksenia
;
Catangui, Mathew
; …
- In:
Journal of education for business
92
(
2017
)
4
,
pp. 153-160
Persistent link: https://www.econbiz.de/10011735835
Saved in:
5
Brand balance : the effect of influencer brand encroachment on interactivity
Hamdan, Lara
;
Lee, Seung Hwan Mark
- In:
International journal of retail and distribution management
50
(
2022
)
3
,
pp. 303-316
Persistent link: https://www.econbiz.de/10013397998
Saved in:
6
Ostracizing sources avoid communal tastes : effect of ostracizing behaviour on extraordinary consumption
Park, Eujin
;
Lee, Sue Hyun
- In:
International journal of consumer studies
47
(
2023
)
3
,
pp. 1173-1188
Persistent link: https://www.econbiz.de/10014250726
Saved in:
7
Enhancing the role of flow experience in social media usage and its impact on shopping
Hyun, Hyowon
;
Toulany Thavisay
;
Lee, Suk Hyung
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169687
Saved in:
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