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Social Web
Multinationales Unternehmen
61
Transnational corporation
61
India
60
Indien
57
Consumer behaviour
55
Konsumentenverhalten
55
Human Resource Management
39
Innovation
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36
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33
Unternehmenserfolg
31
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30
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30
Nachhaltige Entwicklung
29
Sustainable development
29
Knowledge management
26
Wissensmanagement
25
Social web
23
Beziehungsmarketing
22
Nachhaltigkeit
22
Relationship marketing
22
Brand management
21
Markenführung
21
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21
Coronavirus
18
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18
Innovationsmanagement
18
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18
Wissenstransfer
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Auslandsinvestition
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Strategic management
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Strategisches Management
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Behl, Abhishek
9
Kamboj, Shampy
8
Rahman, Zillur
5
Pereira, Vijay
4
Jain, Kokil
3
Yadav, Mayank
3
Arrigo, Elisa
2
Balaji, M. S.
2
Bhutani, Chitrakshi
2
Dwivedi, Yogesh K.
2
Jayawardena, Nirma Sadamali
2
Sharma, Manika
2
Aeron, Prageet
1
Alarifi, Ghadah
1
Alessio, Ishizaka
1
Azad, Nasreen
1
Baabdullah, Abdullah Mohammed
1
Battisti, Enrico
1
Budhwar, Pawan
1
Chatterjee, Ravi
1
Chavan, Meena
1
Chen, Tom
1
Danani, Shraddha
1
Del Giudice, Manilo
1
Dewani, Prem Prakash
1
Fletcher-Brown, Judith
1
Giannakis, Mihalis
1
Gogan, Janis L.
1
Goyal, Praveen
1
Gupta, Manish
1
Hassan, Yusuf
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Jabeen, Fauzia
1
Jain, Varsha
1
Jaiswal, Mahadeo Prasad
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Jajodia, Isha
1
Le Dang Lang
1
Malik, Ashish
1
Mandliya, Anshul
1
Najmul Islam, A. K. M.
1
Nayak, Sunanda
1
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Journal of global information management
2
Journal of global marketing
2
Business ethics, the environment & responsibility
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business excellence
1
International journal of consumer studies
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of emerging markets
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
International journal of manpower
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International studies of management & organization : ISMO
1
Journal of business research : JBR
1
Journal of electronic commerce in organizations : JECO
1
Journal of fashion marketing and management
1
Journal of promotion management : innovations in planning and applied research
1
Qualitative market research : an international journal
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
23
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1
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
2
Exploring the dark-side of e-HRM : a study of social networking sites and deviant workplace behavior
Nayak, Sunanda
;
Budhwar, Pawan
;
Pereira, Vijay
;
Malik, …
- In:
International journal of manpower
43
(
2022
)
1
,
pp. 89-115
Persistent link: https://www.econbiz.de/10013357392
Saved in:
3
Vulnerable consumer engagement : how corporate social media can facilitate the replenishment of depleted resources
Fletcher-Brown, Judith
;
Turnbull, Sarah
;
Viglia, Giampaolo
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 518-529
Persistent link: https://www.econbiz.de/10012591062
Saved in:
4
The dark side of social media platforms : a situation-organism-behaviour-consequence approach
Jabeen, Fauzia
;
Tandon, Anushree
;
Azad, Nasreen
;
Najmul …
- In:
Technological forecasting & social change : an …
186PA
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014250221
Saved in:
5
Customer participation in service innovation using SNS smartphone apps : an investigation of the Indian hotel service industry
Sarmah, Bijoylaxmi
;
Shukla, Yupal
;
Chatterjee, Ravi
; …
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2971-2992
Persistent link: https://www.econbiz.de/10014451774
Saved in:
6
Negative brand news, social media, and the propensity to doomscrolling : measuring and validating a new scale
Mandliya, Anshul
;
Pandey, Jatin
;
Hassan, Yusuf
;
Behl, …
- In:
International studies of management & organization : ISMO
54
(
2024
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10014575128
Saved in:
7
Sociable gamification and social media promotions : personalization of social media promotions through strategic views
Roy, Gourav
;
Jain, Varsha
;
Behl, Abhishek
- In:
Journal of promotion management : innovations in …
31
(
2025
)
3
,
pp. 396-430
Persistent link: https://www.econbiz.de/10015339342
Saved in:
8
The dark side revealed : insights and implications from online brand communities
Behl, Abhishek
;
Bhutani, Chitrakshi
;
Jayawardena, Nirma …
- In:
The journal of product & brand management
33
(
2024
)
8
,
pp. 1041-1054
Persistent link: https://www.econbiz.de/10015173301
Saved in:
9
Digital platforms in fashion rental : a business model analysis
Arrigo, Elisa
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012797972
Saved in:
10
How do digital market platform hosts exercise control over sellers? : digital market platform sellers control
Danani, Shraddha
;
Gogan, Janis L.
;
Aeron, Prageet
; …
- In:
Journal of electronic commerce in organizations : JECO
20
(
2022
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014306949
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