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~subject:"Social Web"
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Social Web
Consumer behaviour
45
Konsumentenverhalten
45
Social web
29
Viral marketing
22
Virales Marketing
22
Internet marketing
18
Online-Marketing
18
Beziehungsmarketing
15
Relationship marketing
15
Online retailing
13
Online-Handel
13
Brand management
11
Markenführung
11
Innovation
8
Brand
7
Brand image
7
Customer satisfaction
7
Knowledge management
7
Kundenzufriedenheit
7
Markenartikel
7
Markenimage
7
Service quality
7
Dienstleistungsqualität
6
Knowledge transfer
6
Wissensmanagement
6
Wissenstransfer
6
Confidence
5
Customer integration
5
Kaufentscheidung
5
Kundenintegration
5
Purchase decision
5
Social media
5
Social network
5
Soziales Netzwerk
5
Vertrauen
5
Coronavirus
4
Crisis management
4
Electronic word of mouth
4
Emotion
4
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Article
29
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English
29
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Filieri, Raffaele
29
Alguezaui, Salma
3
Dwivedi, Yogesh K.
3
Liao, Junyun
3
Lin, Zhibin
3
McLeay, Fraser
3
Acikgoz, Fulya
2
Bazi, Saleh
2
Du, Peng
2
Gorton, Matthew
2
Wang, Yichuan
2
Ahn, Sun Joo
1
Alalwan, Ali A.
1
Aw, Eugene Cheng-Xi
1
Balakrishnan, Janarthanan
1
Barta, Sergio
1
Belk, Russell W.
1
Buhalis, Dimitrios
1
Dancer, Hannah
1
De Carlo, Manuela
1
Dhir, Amandeep
1
Du, Hao
1
Dutot, Vincent
1
Felix, Reto
1
Feng, Wenting
1
Flavián Blanco, Carlos
1
Grundy, David
1
Gumann, Ralph
1
Gustafsson, Anders
1
He, Siying
1
Hinsch, Christian
1
Hollensen, Svend
1
Hughes, David Laurie
1
Inversini, Alessandro
1
Ismagilova, Elvira
1
Jain, Varsha
1
Javornik, Ana
1
Jiang, Ying
1
Kautish, Pradeep
1
Kennedy, Lorraine
1
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Journal of business research : JBR
10
Psychology & marketing
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Tourism management : research, policies, practice
3
International journal of contemporary hospitality management
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
British journal of management
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
29
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1
What makes online reviews helpful? : a diagnosticity-adoption framework to explain informational and normative influences in e-WOM
Filieri, Raffaele
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1291-1270
Persistent link: https://www.econbiz.de/10010529911
Saved in:
2
Examining the role of consumer motivations to use voice assistants for fashion shopping : the mediating role of awe experience and eWOM
Kautish, Pradeep
;
Purohit, Sonal
;
Filieri, Raffaele
; …
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014438459
Saved in:
3
From screen to cart : how influencers drive impulsive buying in livestreaming commerce?
Ma, Xinyu
;
Aw, Eugene Cheng-Xi
;
Filieri, Raffaele
- In:
Journal of research in interactive marketing : …
18
(
2024
)
6
,
pp. 1034-1058
Persistent link: https://www.econbiz.de/10015324056
Saved in:
4
Unlocking social media success : how prosumers drive brand engagement through authentic conversations with consumers
Malodia, Suresh
;
Filieri, Raffaele
;
Otterbring, Tobias
; …
- In:
British journal of management
35
(
2024
)
4
,
pp. 2197-2212
Persistent link: https://www.econbiz.de/10015152797
Saved in:
5
MetaWOM - toward a sensory word-of-mouth (WOM) in the metaverse
Mladenović, Dušan
;
Ismagilova, Elvira
;
Filieri, Raffaele
- In:
International journal of contemporary hospitality management
36
(
2024
)
6
,
pp. 2144-2163
Persistent link: https://www.econbiz.de/10015135229
Saved in:
6
Consumer engagement with restaurant brands on Instagram : the mediating role of consumer-related factors
Rasty, Fereshte
;
Filieri, Raffaele
- In:
International journal of contemporary hospitality management
36
(
2024
)
7
,
pp. 2463-2483
Persistent link: https://www.econbiz.de/10015135943
Saved in:
7
Eliciting positive emotion through strategic responses to COVID-19 crisis : evidence from the tourism sector
Li, Shuyang
;
Wang, Yichuan
;
Filieri, Raffaele
;
Zhu, Yuzhen
- In:
Tourism management : research, policies, practice
90
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013326616
Saved in:
8
E-WOM and accommodation : an analysis of the factors that influence travelers’ adoption of information from online reviews
Filieri, Raffaele
;
McLeay, Fraser
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
1
,
pp. 44-57
Persistent link: https://www.econbiz.de/10010235908
Saved in:
9
eWOM in online customer support communities : key variables in information quality and source credibility
Dancer, Hannah
;
Filieri, Raffaele
;
Grundy, David
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 290-305
Persistent link: https://www.econbiz.de/10010385969
Saved in:
10
Why do travelers trust TripAdvisor? : antecedents of trust towards consumer-generated media and its influence on recommendation adoption and word of mouth
Filieri, Raffaele
;
Alguezaui, Salma
;
McLeay, Fraser
- In:
Tourism management : research, policies, practice
51
(
2015
),
pp. 174-185
Persistent link: https://www.econbiz.de/10011414943
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