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Social Web
Consumer behaviour
106,147
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103,704
Bibliometrics
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Theorie
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15,827
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10,741
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9,146
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9,099
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8,869
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8,857
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8,547
Ältere Menschen
8,529
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7,998
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7,954
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7,756
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7,622
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7,482
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7,393
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7,319
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7,295
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7,200
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6,959
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6,949
Altersgruppe
6,155
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Online-Marketing
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Experiment
5,521
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5,472
Dienstleistungsqualität
5,426
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5,193
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5,150
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5,062
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5,033
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4,993
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Filieri, Raffaele
27
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25
Law, Rob
24
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21
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17
Martínez-López, Francisco J.
17
Rita, Paulo
17
Bilgihan, Anil
14
Flavián Blanco, Carlos
14
Ozuem, Wilson
14
Okumus, Fevzi
13
Ranfagni, Silvia
13
Septianto, Felix
13
Tan, Yong
13
Usman, Osly
13
Akram, Umair
12
Bigné Alcañiz, J. Enrique
12
Casaló, Luis V.
12
Gázquez-Abad, Juan Carlos
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Ko, Eunju
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11
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11
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11
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10
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10
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9
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9
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9
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9
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9
Lim, Weng Marc
9
Luo, Xueming
9
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9
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Moro, Sérgio
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European Parliament / Directorate-General for Internal Policies of the Union
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Books on Demand GmbH <Norderstedt>
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Center of Market Oriented Product and Production Management
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1
Haufe-Lexware GmbH & Co. KG
1
ICORIA <Veranstaltung> <16., 2017, Gent>
1
IFLA General Conference
1
India Centre for Migration (ICM)
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Journal of business research : JBR
313
Journal of retailing and consumer services
274
International journal of internet marketing and advertising : IJIMA
128
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
115
Technological forecasting & social change : an international journal
102
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
79
International journal of advertising : the review of marketing communications
74
The journal of product & brand management
74
Journal of promotion management : innovations in planning and applied research
73
Journal of internet commerce
72
International journal of hospitality management
71
Psychology & marketing
68
International journal of consumer studies
66
Electronic commerce research
64
Tourism management : research, policies, practice
61
International journal of electronic marketing and retailing : IJEMR
60
Journal of marketing communications
59
Asia Pacific journal of marketing and logistics
58
Journal of electronic commerce research : JECR
57
Journal of management information systems : JMIS
57
Information systems research : ISR
56
International journal of contemporary hospitality management
51
Journal of marketing management : JMM ; journal of the Academy of Marketing
48
International journal of business information systems : IJBIS
47
The journal of brand management : an international journal
47
Journal of hospitality marketing & management
45
Cogent business & management
44
Journal of travel and tourism marketing
44
Journal of marketing
42
Journal of marketing management : MM
41
Marketing intelligence & planning
41
Marketing science
40
Management science : journal of the Institute for Operations Research and the Management Sciences
38
International journal of e-business research : an official publication of the Information Resources Management Association
37
International journal of technology marketing : IJTMkt
37
Journal of fashion marketing and management
36
Journal of strategic marketing
36
International journal of electronic commerce : IJEC
35
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
34
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ECONIS (ZBW)
7,393
EconStor
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OLC EcoSci
1
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1
Changes of online shopping among the elderly during the Corona-19 pandemic
Guterman, Hanna Gendel
;
Sohlberg, Idit
;
Levy, Shalom
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 142-150)
.
2023
Persistent link: https://www.econbiz.de/10014289854
Saved in:
2
The impact of social media influencer's age cue on older adults' travel intention : the moderating roles of travel cues and travel constraints
Leung, Xi Yu
;
Zhong, Yun Ying
;
Sun, Jie
- In:
Tourism management : research, policies, practice
106
(
2025
),
pp. 1-11
Persistent link: https://www.econbiz.de/10015073194
Saved in:
3
Deriving age and gender from forenames for consumer analytics
Lansley, Guy
;
Longley, Paul A.
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 271-278
Persistent link: https://www.econbiz.de/10011473224
Saved in:
4
Customer engagement and social media : revisiting the past to inform the future
Lim, Weng Marc
;
Rasul, Tareq
- In:
Journal of business research : JBR
148
(
2022
),
pp. 325-342
Persistent link: https://www.econbiz.de/10013325487
Saved in:
5
What we know and don't know about online word-of-mouth : a review and synthesis of the literature
King, Robert A.
;
Racherla, Pradeep
;
Bush, Victoria D.
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
3
,
pp. 167-183
Persistent link: https://www.econbiz.de/10010404006
Saved in:
6
Thematic framework of online review research : a systematic analysis of contemporary literature on seven major hospitality and tourism journals
Kwok, Linchi
;
Xie, Karen L.
;
Richards, Tori
- In:
International journal of contemporary hospitality management
29
(
2017
)
1
,
pp. 307-354
Persistent link: https://www.econbiz.de/10011611214
Saved in:
7
The classification of online consumer reviews : a systematic literature review and integrative framework
Zheng, Lili
- In:
Journal of business research : JBR
135
(
2021
),
pp. 226-251
Persistent link: https://www.econbiz.de/10012647867
Saved in:
8
A systematic review of perceived value toward online review on s-commerce platform
Atchariyakarn, Nabhassorn
;
Zhang, Jing
-
2021
Persistent link: https://www.econbiz.de/10012594505
Saved in:
9
Trajectory and research opportunities on consumer brand engagement in social networking sites
Nery, Maria Martins Rebouças
;
Sincorá, Larissa Alves
; …
- In:
Journal of internet commerce
20
(
2021
)
4
,
pp. 479-507
Persistent link: https://www.econbiz.de/10012801975
Saved in:
10
Customer engagement : a systematic review and future research agenda
Kaur, Gurveen
;
Deshwal, Pankaj
;
Dangi, Hamendra Kumar
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 148-180
Persistent link: https://www.econbiz.de/10014318250
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