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Rethinking flow : qualitative...
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Social web
Consumer behaviour
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Journal of promotion management : innovations in planning and applied research
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Modeling word of mouth vs. media influence on videogame preorder decisions : a qualitative approach
Hernandez, Monica D.
;
Vicdan, Handan
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 401-406
Persistent link: https://www.econbiz.de/10010348745
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Consumer culture and political ideology plots in social media campaigns
Oyedele, Adesegun
;
Hernandez, Monica D.
;
Backes, Kayla
- In:
Journal of promotion management : innovations in …
25
(
2019
)
1
,
pp. 108-127
Persistent link: https://www.econbiz.de/10012179016
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3
Medicine 2.0 and beyond : from information seeking to knowledge creation in virtual health communities
Vicdan, Handan
;
Dholakia, Nikhilesh
- In:
The Routledge companion to digital consumption
,
(pp. 197-207)
.
2013
Persistent link: https://www.econbiz.de/10009690735
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