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~subject:"Sponsoring"
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Sponsoring
Greece
37
Griechenland
26
Economic growth
19
Wirtschaftswachstum
19
Estimation
17
Schätzung
17
EU countries
16
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Consumer behaviour
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Corporate Social Responsibility
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Konsumentenverhalten
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Sponsorship
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Dimitropoulos, Panagiotis
7
Koronios, Konstantinos
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Ntasis, Lazaros
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Ratten, Vanessa
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Douvis, Ioannis
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Douvis, John
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Gerke, Anna
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Papadopoulos, Andreas
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Papaloukas, Marios-Daniil
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Sport, Business and Management : an international journal ; SBM
2
International journal of innovation and technology management
1
International journal of innovation and technology management : IJITM
1
Journal for global business advancement : JGBA
1
The journal of high technology management research
1
Transforming relationship marketing : strategies and business models in the digital age
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ECONIS (ZBW)
7
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Not just intentions : predicting actual purchase behavior in sport sponsorship context
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
Sport, Business and Management : an international …
12
(
2022
)
1
,
pp. 4-28
Persistent link: https://www.econbiz.de/10012880026
Saved in:
2
Sponsorship-linked marketing : sport consumers' attitudes and behaviors
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
International journal of innovation and technology …
19
(
2022
)
5
,
pp. 1-22
Persistent link: https://www.econbiz.de/10014232392
Saved in:
3
Multi-generation sponsorship : awareness, attitudes and purchase intentions in successive generations
Koronios, Konstantinos
;
Dimitropoulos, Panagiotis
; …
- In:
Transforming relationship marketing : strategies and …
,
(pp. 43-51)
.
2021
Persistent link: https://www.econbiz.de/10012318791
Saved in:
4
Examining sponsorship's effectiveness over the internet : a conceptual framework for researchers and practitioners
Koronios, Konstantinos
;
Dimitropoulos, Panagiotis
- In:
International journal of innovation and technology …
17
(
2020
)
4
,
pp. 2050027-1-2050027-18
Persistent link: https://www.econbiz.de/10012299104
Saved in:
5
Online technologies and sports : a new era for sponsorship
Koronios, Konstantinos
;
Dimitropoulos, Panagiotis
; …
- In:
The journal of high technology management research
31
(
2020
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012253886
Saved in:
6
Unlocking the black box of sponsorship in participant-based sport
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
Sport, Business and Management : an international …
12
(
2022
)
5
,
pp. 598-617
Persistent link: https://www.econbiz.de/10014317599
Saved in:
7
Online marketing during a global crisis : an exploration of sponsorship's effectiveness over the internet
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
Journal for global business advancement : JGBA
16
(
2023
)
3
,
pp. 343-365
Persistent link: https://www.econbiz.de/10015057748
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