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Consumer behaviour
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Santos, Manuel Alonso dos
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Calabuig, Ferran
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González-Serrano, María Huertas
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Mohammadi, Sardar
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International journal of sports marketing & sponsorship
2
International entrepreneurship and management journal
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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Impact of lifestyle oriented-motivation and corporate social responsibility on multiadventure sports firms´ performance
González-Serrano, María Huertas
;
Hervás, Josep Crespo
; …
- In:
International entrepreneurship and management journal
16
(
2020
)
3
,
pp. 935-959
Persistent link: https://www.econbiz.de/10012292472
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2
Effectiveness of sponsorship type, sport team identification, team support and congruence
Mohammadi, Sardar
;
Siani, Mojtaba Ghasemi
;
Santos, …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 188-209
Persistent link: https://www.econbiz.de/10014504967
Saved in:
3
Sports entrepreneurship during COVID-19 : technology as an ally to maintain the competitiveness of small businesses
González-Serrano, María Huertas
;
Santos, Manuel Alonso dos
- In:
Technological forecasting & social change : an …
187
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014329050
Saved in:
4
Effectiveness of sponsoring the video assistant referee system : a comparative exploratory study
Santos, Manuel Alonso dos
;
Sánchez-Franco, Manuel J.
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 221-240
Persistent link: https://www.econbiz.de/10014331362
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