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~subject:"Strategisches Management"
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Strategisches Management
Marketing management
35
Marketingmanagement
34
Firm performance
26
Unternehmenserfolg
26
Export
21
Strategic management
17
Innovation
16
International marketing
16
Resource-based view
16
Ressourcenorientierter Ansatz
16
Consumer behaviour
12
Internationales Marketing
12
Marketing
12
Export sector
11
Exportwirtschaft
11
Innovation management
10
Innovationsmanagement
10
Measurement
10
Bibliometrics
9
Bibliometrie
9
Entrepreneurship
9
International market entry
9
Internationaler Markteintritt
9
Relationship marketing
9
Beziehungsmarketing
8
Entrepreneurship approach
8
Großbritannien
8
High technology
8
Hochtechnologie
8
Konsumentenverhalten
8
Market orientation
8
Messung
8
New product development
8
Produktentwicklung
8
United Kingdom
8
Business network
7
Competitive advantage
7
Unternehmensnetzwerk
7
B-to-B-Marketing
6
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Undetermined
6
Free
4
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Article
16
Book / Working Paper
1
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Article in journal
15
Aufsatz in Zeitschrift
15
Aufsatz im Buch
1
Book section
1
Case study
1
Fallstudie
1
Lehrbuch
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Textbook
1
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Language
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English
17
Author
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Morgan, Robert E.
14
Cadogan, John W.
3
Hudson, Kerry
3
Hughes, Paul
3
Kouropalatis, Yiannis
3
De Angelis, Roberta
2
Hodgkinson, Ian R.
2
Hughes, Matthew
2
Adeola, Ogechi
1
Boso, Nathaniel
1
Bıçakcıoğlu-Peynirci, Nilay
1
DeLuca, Luigi M.
1
Herhausen, Dennis
1
Hitt, Michael A.
1
Hoskisson, Robert E.
1
Ireland, R. Duane
1
Knight, Helena H.
1
Lee, Younggeun
1
Lindgreen, Adam
1
Miočević, Dario
1
Puumalainen, Kaisu
1
Reinmoeller, Patrick
1
Salminen, Risto T.
1
Story, Vicky M.
1
Sundqvist, Sanna
1
Telg, Nina
1
Thorpe, Eleri R.
1
Volberda, Henk W.
1
Zarkos, Stefanos
1
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Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
4
European journal of marketing : EJM
2
Journal of business research : JBR
2
Business strategy and the environment
1
International marketing review
1
International small business journal : ISBJ
1
Journal of international marketing
1
Long range planning : LRP ; international journal of strategic management
1
Marketing strategy organization and implementation
1
Strategic change : SC ; briefings in entrepreneurial finance
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
17
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1
Export strategic orientation-performance relationship : examination of its enabling and disenabling boundary conditions
Cadogan, John W.
;
Boso, Nathaniel
;
Story, Vicky M.
; …
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5046-5052
Persistent link: https://www.econbiz.de/10011589121
Saved in:
2
International marketing, strategic orientations and business success : reflections on the path ahead
Cadogan, John W.
- In:
International marketing review
29
(
2012
)
4
,
pp. 340-348
Persistent link: https://www.econbiz.de/10009661299
Saved in:
3
Board political ideological diversity and information exposure as antecedents to value creation and value appropriation
Hudson, Kerry
;
Morgan, Robert E.
- In:
The journal of product innovation management : an …
40
(
2023
)
6
,
pp. 836-858
Persistent link: https://www.econbiz.de/10014432578
Saved in:
4
Towards the coopetitive circular business model : theoretical foundations, conceptual envisioning, and future research imperatives
Knight, Helena H.
;
De Angelis, Roberta
;
Telg, Nina
; …
- In:
Industrial marketing management : the international …
124
(
2025
),
pp. 20-39
Persistent link: https://www.econbiz.de/10015173274
Saved in:
5
Intellectual property protection and firm risk : how service transition and knowledge intensity mitigate the loss of strategic resources
Hudson, Kerry
;
Morgan, Robert E.
- In:
Journal of business research : JBR
188
(
2025
),
pp. 1-13
Persistent link: https://www.econbiz.de/10015159349
Saved in:
6
Strategic management : competitiveness and globalization ; concepts only
Volberda, Henk W.
;
Morgan, Robert E.
;
Reinmoeller, Patrick
-
2011
Persistent link: https://www.econbiz.de/10009009271
Saved in:
7
Pursuing "flexible commitment" as strategic ambidexterity : an empirical justification in high technology firms
Kouropalatis, Yiannis
;
Hughes, Paul
;
Morgan, Robert E.
- In:
European journal of marketing : EJM
46
(
2012
)
10
,
pp. 1389-1417
Persistent link: https://www.econbiz.de/10009661192
Saved in:
8
In pursuit of the "ideal approach" to successful marketing strategy implementation
Thorpe, Eleri R.
;
Morgan, Robert E.
-
2009
Persistent link: https://www.econbiz.de/10003836674
Saved in:
9
Real options and real strategies
Zarkos, Stefanos
;
Morgan, Robert E.
;
Kouropalatis, Yiannis
- In:
Strategic change : SC ; briefings in entrepreneurial finance
16
(
2007
)
7
,
pp. 315-325
Persistent link: https://www.econbiz.de/10003607744
Saved in:
10
Deconstructing the relationship between entrepreneurial orientation and business performance at the embryonic stage of firm growth
Hughes, Matthew
;
Morgan, Robert E.
- In:
Industrial marketing management : the international …
36
(
2007
)
5
,
pp. 651-661
Persistent link: https://www.econbiz.de/10003483605
Saved in:
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